Иностранные языки

Шпаргалки по english

"Shopping"
I would like to tell you about shopping in  the  United  Kingdom.  Marks  &
Spencer is Britain's favorite store. Tourists love it too.  It  attracts  a
great variety of customers  from  house  wives  to  millionaires.  Princess
Diana, Dustin Hoffman and the British Prime-minister are just a few of  its
famous customers. Last year it made a profit of 529 million  pounds.  Which
is more than 10 million a week. It all started 105 years ago when  a  young
Polish immigrant Michael Marks had a stall in Leeds market. He didn't  have
many things to sell: some cotton, a little wool, lots of buttons and a  few
shoelaces. Above his stall he put the now famous  notice:  "Don't  ask  how
much - it's a penny." Ten years later he met Tom Spencer and together  they
started Penny stalls in many towns in the North of England. Today there are
564 branches of Marks & Spencer all over the  world:  in  America,  Canada,
Spain, France, Belgium and Hungary. The  store  bases  its  business  on  3
principals: good value, good quality and good  service.  Also,  it  changes
with the times; once it was all jumpers  and  knickers.  Now  it  is  food,
furniture and flowers as well. Top fashion designers advice  on  styles  of
clothes. Perhaps, the most important key to its success is its happy  well-
trained staff. Conditions of work are excellent. There are company doctors,
dentists, hairdressers, etc. And all the staff can have lunch for under  40
pence. Surpassingly tastes in food  and  clothes  are  international.  What
sells well in Paris, sells just as well in Newcastle and Moscow. Their best
selling clothes are: for women - jumpers and knickers (M & S is famous  for
its knickers); for men - shirts, socks, pajamas, dressing gowns and  suits;
for children - underwear and socks. Best sellers  in  food  include:  fresh
chickens, vegetables and sandwiches, "Chicken Kiev" is internationally  the
most popular convince food. Shopping in Britain  is  also  famous  for  its
Freshfood. Freshfood  is  a  chain  of  food  stores  and  very  successful
supermarkets which has grown tremendously in the twenty years since it  was
founded, and now it has branches in the High Streets of all  the  towns  of
any size in Britain. In the beginning the stores sold only foodstuffs,  but
in recent years they have diversified  enormously  and  now  sell  clothes,
books, records, electrical and domestic equipment. The success of the chain
has been due to an enterprising management and  to  attractive  layout  and
display in the stores. It has been discovered that impulse buying  accounts
for almost 35 per cent of the total turn over of the stores. The stores are
organized completely for  self-service  and  customers  are  encouraged  to
wander around the spaciously  laid  out  stands.  Special  free  gifts  and
reduced prices are used to tempt customers into the stores and  they  can't
stand the temptation.





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