We continue our tour behind the scenes of beach trading. Summer is already at its end, but many residents of the former USSR are still packing their bags for a trip to this peninsula. I’ve been in Crimea for quite a long time, I like this place and I can’t help it. So that you too return home after a holiday at this resort healthy and happy, I want to tell you some secrets.

If you haven’t read the previous part, then we are talking about how to eat properly, healthy, at local beaches. Have you bought groceries on the shores of the Black Sea yet? Then you are missing out on quite a lot, they can be really useful and cheap. Today I will focus on each of them separately.

Corn. Most people vacationing in Crimea consider it the safest and healthiest product, so they feel free to buy it from any beach merchant in any quantity, in response to the pleas of hungry children and the persistent urges of their own stomach. I must disappoint them greatly. Corn is the most dangerous product on the beach; it is what most tourists poison themselves with; even shrimp with a dubious odor are a much safer product.

What no one will tell you

The point here is this. Most beach vendors do not throw away the corn that they did not have time to sell yesterday, but heat it up and take it out the next day. Usually, “yesterday’s” cobs are placed in a bucket along with fresh ones, thereby turning the entire product into a dangerous one. This corn has long since gone sour, that is, all kinds of corn are rapidly multiplying in it, which leads to poisoning. It has not undergone sufficient repeated heat treatment and eating it threatens you with, at the very least, pain in the abdominal area.

The main cause of poisoning

You will be surprised, but corn is one of the most perishable foods taken out for. Its usefulness for the body, even in fresh form, is very doubtful, because when growing it, a large number of various chemicals are used, especially for cobs of incredible size, the most popular among vacationers.

Choosing the right one

How to choose the right corn? “Yesterday’s” cob may have a sour smell, gaps form between the grains, and grains fall off very easily. The surest way to determine whether corn is reheated is to break the cob in half - it should be white in the middle, not gray.

Oriental sweets

Baklava or oriental sweets, as traders call it.

The usefulness of fried dough made from white flour is rather dubious, but it just so happens that almost every visitor to Crimea buys this product at least once, at least for children. It’s quite difficult to get poisoned by baklava, even three days old, but its taste drops sharply with each passing day. they know this well, so they wear baklava on both the second and third days, although at the height of the season this is rare due to the high turnover of this product.

How to choose

Fresh baklava should shine, this is an axiom. It is poured with sugar syrup, no matter what kind of “honey” it is called; in very rare cases, a spoonful of honey, even artificial, can be added to the syrup. Near the sea, the wind almost always blows, which covers all unpackaged goods with a thin layer of sand, and the baklava loses its shine. In addition, the baklava should be “fluffy”, the sheets of dough should not fit tightly to each other.

Tubes with condensed milk\with condensed milk and nuts

A waffle cone in which boiled condensed milk is placed is also a shelf-stable product, the beneficial qualities of which tend to zero. It’s difficult to get poisoned by it, but it’s quite simple. It is almost impossible to determine the freshness of such a product by appearance, therefore, if you have already decided to purchase this food, then you only need to rely on the honesty of the seller. I wrote in a previous article how to make a seller a crystal honest person.

Churchkhela

These colorful “sausages” are prepared from ordinary packaged juices, to which various thickeners, such as flour or starch, are added during cooking. The usefulness is debatable, but personally I like this product for its taste. But only fresh. Very fresh, walked on the beach for no more than one or two hours. To get a similar product, I am friends with several of its sellers, and they bring me only the freshest churchkhela that has just been delivered. The main indicator of its freshness is softness, shine, and great thickness. After half a day of walking along the beach, this food becomes close to rubber in consistency.
These are the most common products on Crimean beaches; it is difficult to find a tourist who has never bought any of the above. This is where I end the conversation about Crimean food, but if this topic seems interesting to you, then leave your comments, write, and I will continue.
Let this video lift your spirits. Not everything is so bad, because forewarned is forearmed!

Due to the fact that at seaside resorts it is possible to make a considerable markup on goods and food products, the trading option is one of the most common.

Selling ice cream is a great way to make money for beginning businessmen. All you need to do is buy a good thermal bag and find reliable ice cream suppliers. Another option is to open your own point with a refrigerator or a vending machine right on the beach (but this will require renting space and equipment).

In a similar way, you can sell other products - these could be snacks, sandwiches, sparkling water, pizza. Drinks, especially beer and kvass, are in high demand during the beach season. Opening a point selling them is a profitable type of business that will allow you to earn decent money.

It is important to note: in order to start trading food and drinks at sea, you must obtain the appropriate permits. It is worth placing the point in the most crowded places on the coast.

The goods can also be:

• souvenirs (amulets, dishes, magnets, shells);
• beach products (mats, towels, mattresses, swimsuits, beachwear);
• goods for children (toys).

Entertainment industry

You can’t live without entertainment at sea, so why not take advantage of it? A promising direction, both in Crimea and in any other maritime region (Krasnodar Territory, Odessa), is still the organization of sea attractions (“banana”, “tablets”, ATVs, inflatable slides). Here you will not only have to rent high-quality equipment, but also provide professional instruction to clients, buy or rent life jackets.

Organizing excursions, romantic walks by the sea, and bus tours requires larger financial investments, but it also pays off very quickly. If you have experience in organizing tours and trips, you can do it yourself; beginners can start by selling tickets to events on the beach.

For many vacationers, the question of what to do at sea in the evening is important. Therefore, organizing a foam party or disco on the beach is a great opportunity to make money. You can rent a dance floor in a cafe or restaurant located in a crowded place. As a rule, the owners of such establishments meet the organizers halfway. For a foam party you will need a special device - a generator. It can also be rented.

Services

The service sector on the sea coast is represented by the following options:

• organization of children's leisure: drawing on T-shirts, games, competitions for kids, master classes on weaving bracelets. Most parents will happily pay for you to keep their child occupied for a while. Additionally, you can sell toys or sweets;
• beauty and health. Massage on the seashore, braiding, temporary henna tattoos, manicure and pedicure are an ideal business option for creative people;
• sport. This includes organizing group water aerobics or dancing classes, diving training, yoga classes;
• organization of photo sessions. If you have a camera and professional photography experience, this option will be an excellent source of income. You need to prepare your portfolio in advance and come up with ideas for photos. Many newlyweds go on a honeymoon to the sea and will happily take part in a photo shoot on the seashore.

Logistics and rental

In summer, not all tourists like to walk in the heat. You can take advantage of this - just rent a small (preferably open) car and offer the services of a comfortable taxi.

It is not necessary to work as a driver - you can also organize bicycle or car rental. To do this, you need to organize a point in a favorable location, rent vehicles and install a large sign.

You can also rent out boats, catamarans, sea motorcycles, speedboats (this option requires a large initial investment).

Thus, business at sea is represented by a wide range of options available to everyone. In just one working season you can earn a large sum of money - the main thing is to choose exactly the area that is closest to you.

In the beach TOP, the “1000 Ideas” portal has collected for you unusual ways to make money on seemingly typical beach attributes. These include beach mats, inflatable loungers, umbrellas, women's swimsuits, and even pebbles with used rubber slippers! In a word, those ideas that are literally lying under our feet and waiting in the wings!

1.

In Kenya, a group of artisan artists collects lost flip-flops from vacationers and turns them into rubber souvenirs with a local African flair. You don’t have to go far to find your “catch” - the sea regularly brings torn slippers to the shore. Naturally, worn shoes are only part of what goes into business. Every year, a Kenyan company that makes money on souvenirs from garbage catches 400 thousand tons of rubber and plastic from the ocean and processes it!

2.

Entrepreneurs from Omsk have created an inflatable sofa mattress, which does not require either a pump or healthy lungs to inflate. “Bevan,” which is the name of the unique product, is simply inflated: it is “stuffed” with air. To do this, you just need to open the “Bevan” on one side, move it back and forth, and after 15 seconds the small bundle will turn into a 2-meter lounger, ready for use. If you want, lie on the beach, if you want, swim along the river or sea, if you want, take it with you on a hike. In a word, the owner is a gentleman. The idea broke the record of the domestic crowdfunding site Boomstarter.ru, collecting 3,890,140 rubles for the start of production.

3.

Quite often on the beach you can encounter a lack of places to change clothes, or even their complete absence. Entrepreneurs from California have found a way out of this situation. At least for women. The dress they designed completely replaces the beach cabin. Outwardly, it looks like an ordinary long floor-length dress. However, the whole secret is in two pockets cut through. Sticking both hands into these cut-out pockets makes it easy to change from underwear to swimsuit and back again.

4. Shark warning app

In Australia there are even sharks on Twitter. They “registered” there, of course, not of their own free will. The fact is that the local surf rescue society is tired of looking at the sea with constant fear. In Western Australia, due to private attacks on people, it was even proposed to exterminate sharks without exception, but thanks to animal rights activists, another solution was found. More than 320 sharks have had geolocation sensors implanted into their fins. When a shark approaches the shore at a distance of a kilometer, a short tweet appears on the Surf Life Saving WA Twitter microblog page. It tells the location of the shark, its breed and size. Interestingly, there are a lot of similar applications today. However, warnings about approaching dangers mainly come not through sensors, but from the users themselves, for example, if we are talking about a flock of jellyfish or a cloud of mosquitoes.

5.

From the endless debate about whether sun tanning is beneficial or not, only one thing is clear. If you can sunbathe, then only in moderation. But how to find this middle ground so that benefit does not turn into harm? Two fashion brands Building Block + Waka Waka decided to help sunbathing lovers by inventing a bag that can tan in the sun. As soon as the bag changes its color to chocolate, the fashionista is given a signal that it is time to get away from the direct sun. We received enough vitamin D.

6.

Why shouldn’t a fabric sun umbrella work simultaneously as a solar panel and an environmentally friendly solar battery that accumulates natural daytime insolation and converts it into electricity? One of the first stores to stock such a unique product was the Hammacher Schlemmer gadget store in New York. In 2013, such an umbrella, capable of charging smartphones, cost almost $500.

7. Drawings on pebbles with acrylic paint

Residents of seaside resorts know very well that a cool souvenir can be made from anything. Even the most ordinary pebble stones can be sold for a lot of money if you present them to the buyer in an unusual way. This is what the Italian artist Ernestina Gallina does, for example. She paints amazingly beautiful fairy-tale scenes and animals on round pebbles with acrylic paints.

8. Drinkable sunscreen

Osmosis Skincare's Harmonized H2O sunscreen is not quite ordinary. It does not need to be applied to the skin, but should be taken internally as a medicine. 99% of the idea lies not in the uniqueness of the product as such, but in the unusual marketing ploy and stylish bottle design. For every 60 milliliters of ordinary water, there is only 2 milliliters of sunscreen, which helps as well as regular cream. “Victims of marketing” need to take this dose once every 4 hours.

9. Absorbent swimsuit

This swimsuit shown in the picture can hardly be considered as an idea that can bring in millions. However, some individuals caught up in the “green wave” of environmental craze will clearly like the idea. When placed in the waters of the sea or ocean, The Sponge Suit makes it cleaner. Inside the swimsuit there is a thick layer of carbon filter, which acts as an absorbent. Thus, swimming turns into an exciting garbage collection, as a result of which the swimsuit becomes heavier from 54 grams to 1 kilogram 350 grams.

10.

And one more idea from the series “How you can make big money on banal things”! As the latest, the Portuguese company Vertty decided to use regular beach blankets. Only instead of the usual four corners, the entrepreneurs decided to make ten. And naturally, they began to advertise to everyone how cool, stylish and unusual it was. And sell them for $59 each. To enhance the wow effect, the rugs were equipped with the ability to instantly absorb water and were equipped with a zippered pocket for smartphones.

Even more interesting

Fitness is an area that is simply buzzing with the number of business ideas and innovations. New formats and startups, apps and exercise equipment, sportswear and gadgets - in this collection we’ll talk about it all.

How much money can you make from the heat?

When the thermometer is plus 30, the townspeople have only one thing on their mind: how to cool down. Ice cream, beer, mineral water instantly fly away. People don't even ask about the price. There are rumors that beach vendors make crazy money these days. The KP correspondent decided to verify this personally.

Electric trains were bombarded with ice cream

I first tried to earn extra money in the summer to buy a new sundress when I was 15 years old. My friend and I bought a box of ice cream in waffle cups and went to sell on trains. Only a few carriages managed to get through. Several merchants were already waiting for us in one of the vestibules. At the selection mat, they explained to us that electric trains are a special territory, here everything is paid for, and we should roll up the reels before they pile up. But we were girls with a temper, and the business seemed very profitable.

We got off this train and moved to neighboring tracks. But even there, in the first vestibule, we were again surrounded by competitors. Someone tried to take the box, but we screamed: “We’re underage, we don’t have enough to buy tights!” We'll call the police!" Then they left us ice cream, but, shaking their fists, told us to go home.

By that time our ice cream was actively melting. Out of thirty glasses, only six were bought from us. True, in about ten minutes. Sitting down on a bench on the platform, we devoured cups and looked with envy at the clever traders whose hands were dirty not with ice cream, but exclusively with money. We fit in five servings. We began to offer the leftovers free of charge to passengers hurrying to catch the train. But they, looking at the leaking glasses, passed by. Then we climbed onto the pedestrian bridge with the box and, out of anger, began throwing melting cups into the roofs of the trains leaving the station. Surprisingly, no one hit us in the neck for this, or even made any special comments. We were not traders. Not only did we not earn money, but we didn’t even get back the money we paid for the box of ice cream.

Profit per hour - 680 rubles

This time I decided that I needed to push beer, mineral water and soda to people. If I don’t sell it, at least I’ll save my work colleagues from thirst. Since no one would contact me at a wholesale warehouse for 15 bottles, I went to Auchan early in the morning, where prices are lower than on the streets. There I bought several different cans of beer for an average of 15 rubles each, mineral water without gas for 8 rubles, with gas for 13 rubles. 50 kopecks, Coca-Cola and Sprite for 11.60. In total, we got 15 bottles for 185 rubles. I decided that I simply wouldn’t carry it anymore. With all this wealth, I went to one of the beaches of Serebryany Bor.

First, I found out the prices of competitors. In cafes, beer was sold for 50 rubles, mineral water for 40, and cola for 30 rubles. I decided to dump. I ordered beer for 40 rubles, and everything else for 30. At the same time, I more than doubled the prices. And if I had bought drinks at a wholesale warehouse, the markup allowed on the beach would have been triple.

The first five minutes brought me one frustration. They didn't want to buy anything from me. Most vacationers already had drinks, which, however, was not surprising: the nearest cafe was 300 meters away.

But as soon as I moved a little further, business took off. Two young men immediately bought four cans of beer from me. The girls then bought two cans of cola. Then a guy ran up to get a mineral water, and mother and daughter each picked out a can of Sprite. I took care of the delivery in advance, so the sale took very little time. In half an hour I sold 10 bottles, earning 340 rubles. Apart from cafes and shops, I had no competitors on the beach. I turned out to be the only merchant who delivered soft drinks directly to the water. So I don't want to work. Just have time to bring new cans. At the same time, every now and then I had to apologize to vacationers who wanted beer. This drink was the first to disappear from me, and young people did not agree to an alternative in the form of Coca-Cola and Sprite.

Trading on the beach turned out to be a real pleasure: relaxed, cheerful people, fresh air, sand under your feet. The only negative is that you have to walk in the sun with a heavy bag. But this, one might say, is the cost of the profession. But what profits! If only I could earn so much sitting in an office! An hour - 680 rubles, eight hours - and already 5440 rubles! And in a week at this rate, more than a thousand dollars will come up!

Strangers don't come here

For comparison, I still tried trading on trains again. To sell the remaining five bottles of drinks, I went to the Belorussky railway station. Trading on commuter trains was still difficult. You need to constantly run from car to car, climb across the bridge with your burden to other platforms, and monitor the departure time of the train. People are storming the carriages, all angry and tired, and here you come with your soda.

As it turned out, prices on trains are much less expensive than on the beaches. Beer here sells on average for 35 rubles, not 50, mineral water and soda for 25 rubles. So I had to immediately reduce my prices. In 15 minutes they bought three bottles of soda from me. But beer, like on the beach, was asked more than once.

Everything would be fine, but I just constantly had to hide from competitors who walked along the cars one after another. I constantly got under the feet of one tradeswoman and tried to be the first to run around the carriage. 15 minutes later we met on the platform. The woman, oddly enough, did not immediately rush to beat me, but only angrily turned away. To improve her mood, I admitted that I was just a meticulous correspondent. The woman, her name was Lena, sighed with relief.

“We’re all each other’s enemies here,” she remarked. “We don’t need extra people.”

Lena said that she works for herself, although many work for the owner. Like me, she sold drinks. Since you can’t bring many bottles to the station on your hump, she buys drinks in a tent on the platform, raising prices by only 10 rubles. It works from 16 to 22 hours. At this time, most people buy beer on trains - this is the most profitable drink. In six hours she manages to earn at least 500 rubles.

“It’s difficult for strangers to get through here.” Everyone mostly brings friends and acquaintances,” says Lena. — The owners are recruiting new people before the start of the summer season. Now there are no free places.

Lena has been trading at the Belorussky railway station for seven years. Her retired father was the first to come here to work part-time, then her mother joined in. At first, as Lena says, there were problems. Parents were chased and pushed while they interacted with customers. But then they were still accepted into their ranks. Over the years, Lena has also become so at home that she even manages not to give bribes to the police. Most traders are forced to buy a “permit” to trade from the police for 300 rubles a week.

Ice cream sellers work mainly for the owner. The goods are picked up at the station, in a small warehouse. That's why their ice cream doesn't melt. According to Lena, working for the owner is calmer, there is a feeling of “roof”, but everyone’s earnings are approximately the same. As soon as the heat subsides, sellers switch to selling nuts, chips and chocolate. So the income of traders on electric trains is stable all year round. Any commercial enterprise would be envious.

P.S. I returned to the editorial office that day barely alive. Despite the fact that I had been trading for only a short time, my back was aching, my eyes were blurry, and I was constantly counting the money in my head. I earned 465 rubles from the 15 bottles I sold. Of these, 280 rubles are net profit. My initial feeling that sellers of “cool goods” are shamelessly raising prices and it’s time to bring them to clean water has given way to the opposite. At the end of the day, I understood why sellers will never agree to smaller trade markups and, accordingly, smaller profits. It’s too unenviable, believe me, they have a job.

An open business on the embankment is seasonal and will generate income only in the summer. Entrepreneurs spend the rest of the year preparing to make sure they don't miss out on the season. Preliminary preparation will help you be better prepared and purchase the necessary equipment, if required. In this article we will talk about the business that is best suited to open on the waterfront.

Where to start?

At the start of opening a beach business, you need to decide on the type of activity that you will carry out on the beach. The types of such business come down to two branches: a business that requires significant cash outlays and a business without large financial investments.

In the first case, the money will be spent on the purchase of expensive equipment, attractions, furniture, etc. In general, if you plan to spend every holiday season on the beach, then over time all the expenses that were required to start the business will be covered. Practice shows that some entrepreneurs with experience can receive revenue that pays back all the money spent after the end of the season.

The second case is characterized by freedom of action that does not require large financial investments. A thousand dollars is enough for almost any type of activity. Any aspiring entrepreneur can find this amount. In addition, such a business does not require mandatory registration. However, if you want to go through this procedure, then registering as an individual entrepreneur will be enough for you.

TOP 5 popular ideas for business on the beach

The main areas of the beach business come down to five thematic areas. The benefit of these ideas is the payback that can occur after the first season.

Providing services that increase the comfort of vacationers

Nowadays it is no longer fashionable to just relax with a towel. And most beaches are chock-full of various amenities. This idea involves renting out various beach components. An entrepreneur can buy and rent out:

• Chaise longue;
• Umbrellas;
• Dry toilets;
• Showers;
• Changing cabins.

People are willing to pay for comfort. Therefore, if you set reasonable prices, then your daily revenue can be very good. And the money spent on the purchase of these goods can pay off already in the first season.

Creation of attraction areas

One of the most popular businesses on the beach, in great demand. Such entertainment can be installed both on land and on water. Most of them require a lot of money. However, they will quickly pay for themselves when there is a large influx of people. The most popular attractions on the beach are:

• Giant water balloons;
• Various trampolines;
• Banana Swimming;
• Waterslides;
• Powerful water scooters and ATVs.

Basic costs will depend on the number of attractions purchased. In addition, this business requires registration with: the tax office, SES and GIMS registration.

The total investments needed to open their own attraction areas will not exceed 400 thousand rubles. This amount is enough to buy several balls, trampolines and water scooters. Besides, you don’t have to buy such things at all. They can be rented, which can significantly reduce start-up costs. The cost of renting a place on the beach ranges from 15 to 50 thousand rubles.

Sale of gifts and souvenirs

Who hasn't been to the sea and brought home souvenirs? Unique souvenirs are very popular. Therefore, an open souvenir shop on the embankment will bring good profit. It's best if you find local craftsmen who make souvenirs. Such products need to be sold with a markup of 100 to 300%. It is best to have a wide range, which includes both small souvenirs and large gifts.

Opening points of sale of ice cream and kvass

A very profitable business, especially on the embankment, where everyone wants to quench their thirst. Some kvass producers provide the opportunity to rent all the necessary equipment from them. In this case, the cash costs of opening such a business are significantly reduced. To open several points selling ice cream and kvass, 100 thousand rubles will be enough.

Store opening

A store that has all the necessary accessories for the beach is also a profitable venture. The store's assortment should include:

• Children's inflatable rings;
• Balls;
• Sun creams;
• Swimwear and swimming trunks;
• Towels, etc.

Since the embankment is considered a resort zone, the markup on such goods can be 100% or higher. Depending on location and suppliers.

Thus, opening a business on the beach can be fully profitable after the end of the holiday season. In addition, such a business does not require large financial expenditures. However, you will need to work hard to get the profit you need.

Pitfalls of the beach business

Essentially, a business on the beach is a profitable idea if it is organized correctly. You, as an entrepreneur, need to coordinate all operations in order to prevent downtime that will negatively affect the overall state of affairs.

It will be very difficult for an unprepared person to work under the scorching sun. If you hire workers, your daily income depends on their word of honor. It is not uncommon for people to steal your own. For example, if you install a video camera, you will be able to estimate the average daily number of visitors, and, accordingly, daily revenue. Anyone who has done business on the beach knows that a hired worker can secretly trade his goods.

To avoid inspections by the SES, you need to have all the appropriate permits. And your employees must have a health certificate. This condition is neglected by most beach businessmen. In this case, there is a possibility of receiving fines for a tidy sum.