The question of the implementer of the package of anti-terrorist laws, the so-called “Yarovaya package,” can be considered practically resolved. At the beginning of September, the Ministry of Industry and Trade proposed that the president entrust the implementation of the law to the National Information Center (NCI), a structure of the Rostec state corporation. NCI, in case of a positive response, will create a system of data processing centers and a single operator supervising it.

The costs, as experts have calculated, could amount to at least 30 billion US dollars. The difficulty is that the equipment necessary to store databases of such a huge volume does not exist either in Russia or abroad. This means that it still needs to be invented. According to some reports, one of the structures owned by Valery Sokolov, head of the board of directors of New Defense Technologies LLC, is hoping to receive a government contract for its development. The company is part of the Almaz-Antey air defense concern.

Thus, the information that recently appeared is confirmed that the lobbyist for the interests of Rostec under the Yarovaya Law in the government is the Deputy Minister of Communications and Mass Communications of the Russian Federation Alexey Sokolov, who is also called the “shadow head of the Ministry of Communications.” And the explanation is simple: the deputy minister is the son of Valery Sokolov. And in general, a family contract, in which the official’s mother, Irina Valerievna, a State Duma deputy, also plays an important role. The Sokolovs created a universal one: the mother is responsible for passing laws for which the state allocates money to the executor in the person of the Ministry of Communications, where the son works, and the father masters them. Another thing is what the result of this nepotism is. Judging by at least one failed project - the introduction of a secure electronic control tape (EKLZ) for cash registers - today we can already guess what the threat to the state is from choosing such contractors as the Sokolov companies.

Laundering cash desk

For the widespread implementation of ECLZ, it was necessary to pass a corresponding law. Technical experts and market participants opposed it, insisting that the money to create the EKLZ would be wasted, since the electronic tape is essentially a fake. But Irina Sokolova, an assistant to the then Speaker of the State Duma of the Russian Federation Boris Gryzlov and also the wife of the owner of the development company, stood up to defend the bill.

The Sokolovs achieved their goal, and entrepreneurs were faced with numerous deficiencies and breakdowns of EKLZ just a month after the start of their implementation and the inability to replace equipment in a timely manner. At the same time, the financial burden on retail outlets was enormous. At the time they were obliged to purchase new equipment, there were 3.5 million cash desks in the country, and all of them had to be replaced. Initially, the cost of EKLZ was 3,000 rubles, but then increased to 6,600 rubles, although, according to experts, it should not have exceeded 20 dollars. Market participants calculated that only at the initial stage, the profit from the introduction of ECLZ amounted to more than 8 billion rubles per year.

Despite the fact that electronic control tapes had already become a bonanza for Sokolov’s business, the Scientific Instruments company resorted to methods of understating the tax base, withdrawing cashed funds to offshore companies. For this purpose, a scheme was created for trading EKLZ through gasket companies controlled by Scientific Instruments. The scheme is extremely simple: technical service centers for cash register equipment (CTO) were obliged to purchase equipment only from certain distributors, who regularly did not pay additional revenue to Sokolov’s company, and the latter attributed the shortage to defects. In fact, unaccounted profits were transferred abroad, and it is now difficult to say how many millions of rubles in taxes the Russian budget ended up missing. According to some reports, in the period from 2010 to 2013, the non-return of cashed funds amounted to more than 500 million rubles. Sokolov’s company was assisted in this by the company “Alternative Sinitsa”. Later, equipment was traded through BusinessTrade-Region LLC and IntegralInform-Service LLC, which purchased EKLZ at a price of 4,300 rubles, and sold them to the central service center for 6,000 rubles.

Advisor to the Deputy Prime Minister patronized the corruption scheme Arkady Dvorkovich- Nikolai Kovarsky. He negotiated with the central technical center, informing them at what price and from whom they should purchase equipment. As the media wrote, the current Deputy Minister of Telecom and Mass Communications, Alexei Sokolov, recommended that Kovar distributors cooperate with them. For the family of the Deputy Minister of Communications, Kovarsky is an insider: in 2014, Valery Sokolov gave him a power of attorney to represent interests in crediting income to foreign accounts, including transferring funds to the offshore Global Industry LTD registered in Belize. In the same year, $11 million was transferred from this offshore to the elder Sokolov’s account in the Latvian Baltic International Bank. It is possible that part of this money is the same profit transferred abroad and taxes underpaid to the Russian treasury.

In fact, the Sokolov family turned the solution to the national task of protecting cash registers into their own extremely profitable business. Valery Nikolaevich still has many offshores and foreign companies to effectively allocate funds for himself under the “Yarovaya package”. Thus, the head of Scientific Instruments owns 50% in the British company Marine Radio Co.Ltd and the Greek Hotel Apolamare, as well as in the Austrian offshore SK Science Consulting GmbH. In addition, he owns Rhosdale S.A. in the British Virgin Islands. In total, since 2002, more than $25 million has been deposited into his accounts at Crtedit Suisse, ING Bank and OCBC Oversea-Chinese Banking Corporation.

Funds in law

Sokolova herself is described as a tough and capricious lady, which is evident from her legislative activities. For example, she sponsored a bill on forced abortions for incompetent people. This initiative has been compared to German policies during the Second World War, when forced abortions were practiced in concentration camps. She also opposed the law on the use of baby boxes, explaining her position by saying that this is a Western trend, and “we have other ways of influencing pregnant women.”

The fact that Sokolova successfully combines controversial legislative initiatives with commercial activities is evidenced by the size of her foreign accounts, information about which she hid from the state. Only in 2012-2013. About $8 million was transferred to an account in the Singapore bank OCBC Oversea-Chinese Banking Corporation. The account was closed sometime in 2013-2014, with a balance of approximately $18-20 million. The money may have been transferred to Austria. The deputy was also a client of the Belgian ING Bank (since 2005), to which $1.8 million was transferred until 2011.

It is logical to assume that Irina Sokolova could have acquired substantial income when she was deputy executive director and then president of the National Non-Profit Fund for Supporting FSB Officers and Members of Their Families. One of the founders of the fund until 2003 was a tobacco magnate Igor Kesaev, owner of the Mercury group, which includes Russia's largest tobacco distributor, the Megapolis group of companies, and the Dixy retail chain. Another co-founder and partner of Kesaev in the fund was Valery Sokolov. He was also involved in the creation of another Kremlin-9 Foundation, founded to support FSO employees. These and similar organizations created by the security forces have the status of charities, but it is no secret that some of the substantial tranches from large companies represent a kind of payment for services provided to protect or support businesses. For example, in 2007, one of Transneft’s subsidiaries donated over 440 million rubles to Kremlin-9.

The Sokolovs did not disdain connections with criminals, who also needed a “roof” in the security forces. For example, with Andrey Khloev, member of the famous "Tambov" organized crime group, sentenced to 13 years in prison for kidnapping, extortion, robbery and weapons trafficking, but released due to illness. According to one version, Khloev, nicknamed Homeless Child, was introduced to Valery Sokolov by the common-law wife of a gangster Elena Skorodumova, nicknamed Pomidorikha, when the bandit planned to organize his own transport company and open a customs terminal. It was rumored that it was retired colonel Sokolov who saved the head of the Control and Audit Directorate of the Main Directorate of the Ministry of Internal Affairs for St. Petersburg from criminal liability Alexey Seredinin, Khloev’s “connector,” who was accused of taking a bribe of 40 million rubles “for general patronage.”

Ministry of Enrichment

The deputy minister’s proposal to involve hackers to find vulnerabilities in software included in the register of domestic software does not stand up to criticism either. According to representatives of the software industry, the process of including companies in the register is extremely slow - at the beginning of 2016, out of 800 applications submitted, only 87 software products were registered. Even Kaspersky Lab encountered difficulties - its application was included in the list only 20 days after submission. Government agencies have already taken advantage of the delay and hastened to order foreign software through the government procurement website.

Despite the barrage of criticism regarding the deputy minister’s initiatives, he continues to feel invulnerable, trumping his connections with Nikolai Patrushev. In the government, the official is patronized by the same Nikolai Kovarsky, adviser to Arkady Dvorkovich. The Deputy Prime Minister himself, according to rumors, is also interested in controlling the financial flows of the Ministry of Communications for government procurement, which, apparently, today are the main sources of the Sokolov family’s well-being.

The youngest of the Sokolovs, at 34 years old, is the owner of expensive apartments in the elite residential complex “Arbat 27/47” in Moscow and in a house on Vasilievsky Island in St. Petersburg. In addition, the official owns a house in the Gorki-2 village on Rublevo-Uspenskoye Highway, two plots of land and a house in Sestroretsk, a resort area of ​​the northern capital.

But the deputy minister is in no hurry to declare funds in foreign accounts, following the example of his parents. In particular, while serving in the FSB, he had an account with the Singaporean OCBC Oversea-Chinese Banking Corporation, the balance of which at the time of closure was about $20 million. The civil servant’s share in the offshore Devtec Technologies Ltd in the British Virgin Islands also remained undeclared.

It is possible that the current Minister of Telecom and Mass Communications Nikolai Nikiforov the deputy’s persona was brought down “from above” in 2014. But today it is already obvious that in two years Alexey Sokolova has turned into the “gray eminence” of the ministry, who, with the help of his commercial relatives and patrons, has created an octopus that has entangled an entire industry. There is no doubt that such nepotism is not useful for solving national problems.

Probably also the head of Rostec Sergei Chemezov It is worth taking a closer look at the owner of the New Defense Technologies company, part of the Almaz-Antey concern, Valery Sokolov, who has been entrusted with projects related to national security in the field of air defense "Condor 2020", "Osa-AKM" and "BUK-M1-2" . The dishonesty previously demonstrated by the Sokolov family is fraught with problems on a national scale. And the fact that the creation of equipment under the “Yarovaya package” could go to this clan is a reason for its careful study by the head of the Presidential Administration of the Russian Federation on Anti-Corruption Issues, Oleg Plokhim, and the Prosecutor General’s Office of the Russian Federation.

Like Italian Valenza, Russia also has its own center for jewelry making. It is located in the town of Krasnoe-on-Volga, 36 km from Kostroma. About half of all jewelry produced in our country is produced here. The company is considered one of the largest enterprises in the industry SOKOLOV. Its founder, Alexey Sokolov, grew up in Krasny-on-Volga, and his parents worked all their lives at one of the local jewelry factories. The family company of Alexey and Elena Sokolov appeared in 1993 (until 2014 it was called Diamant). The couple started with the so-called “mass” jewelry made of gold with cubic zirconia, later they added designer items of a higher segment - with precious and semi-precious stones, and in 2009, due to a decrease in purchasing power during the crisis, it was decided to develop a new direction - products made of silver. The youngest direction of the company was men's and women's watches under the logo SOKOLOV equipped with Swiss movements Ronda and Japanese Miyota, Citizen.

Industrial complex in Krasny-on-Volga with an area of ​​35 thousand square meters. m is the largest in Russia and throughout Eastern Europe. This is not just a modern city-forming enterprise, but an entire city within a city, employing more than 2,500 people, and the annual production volume exceeds 9 million units. In this huge assortment there is room for both luxurious jewelry, including collections with diamonds and unique designer items using stained glass enamel and enamel techniques, as well as affordable products with ornamental stones, ceramics, and crystals Swarovski. The company releases three seasonal collections a year: autumn-winter, spring-summer and summer cruise (this launch is considered special, like in the world's best fashion houses).

Products SOKOLOV well known in Europe - in fact, entering the European market forced the founders to rename the company SOKOLOV instead of Diamant. The jewelry company has had an office in Switzerland since 2011. The first jewelry stores also appeared here. The first, as a “test of the pen”, was opened in Bern in 2012 - it was a small corner in a department store (a year later it moved to a full-fledged large store in the very center of the city). This was followed by discoveries in Lucerne and Friborg. “Today we do not plan to open retail stores in Russia. This is part of our business strategy, based on a distribution model that has been built over many years: distribution through partners in the shop-in-shop format allows us to create high-quality consumer demand without our own stores,” explains Marketing Director Alexey Karev. Today decorations SOKOLOV can be purchased in more than 8 thousand jewelry stores around the world.

SOKOLOV press service

This year the company established a professional award "Pride of the Industry 2017", which is designed to identify and reward the best players in the retail jewelry business in Russia and the CIS countries. Stores that offer a range of products SOKOLOV, can independently apply for participation, then be selected to meet certain criteria and enter the voting list. Only buyers club members have the right to vote mySOKOLOV. By the end of August, more than 329 thousand votes were cast for 580 retail outlets from eight federal districts of Russia, as well as Belarus and Kazakhstan. If buyers choose a winner in a nomination "Best Jewelry Store", then the company's experts SOKOLOV award honorary titles "Reliable business partner", "Discovery of the Year" And "Perfection is in the details".

Sokolov (Sokolov) is a young but quite popular brand specializing in the production of jewelry products. It is known in many countries due to its high quality, unique design and reasonable cost of jewelry.

The history of the creation of the Sokolov trademark (Sokolov)

The history of the Sokolov brand began in 1993 in Russia. Founded it Alexey and Elena Sokolov. Initially, a small family workshop called Diamant was opened, which was engaged in the manufacture of jewelry. It is located in a place that is considered the jewelry capital of the country, in Krasny-on-Volga.

Alexey became the author of the first products made in the workshop. He inherited the skills of a jeweler from his parents, who spent most of their lives in this field. The locals really liked the jewelry, and after some time they began to be in great demand among residents throughout the country.

First, the brand's positions in Russia were approved. In 2000, in order to expand production, the location of the main factory was changed. Three years later, a line of jewelry with semi-precious stones was launched, which attracted a lot of attention. After this, a decision was made to promote goods outside the country. It was then that they announced the creation of an independent brand, which was named Sokolov. This happened in 2012. At the same time, the company was recognized as the best jewelry manufacturer in all of Russia.

The company has repeatedly taken part in various exhibitions and competitions at the international level. Her products are always rated very highly and leave no one indifferent.

In 2015, the brand became the leader in the number of production of jewelry made of gold and silver. Today this company is one of the largest jewelry manufacturers in the world. Its plant is the largest in Russia. Almost half of all jewelry in the country is created there. The main factory is located on 30,000 sq.m. Today it employs about 2,000 specialists. At the moment, it is considered the largest plant not only in Russia, but also in Europe. It produces about 6 million pieces of jewelry every year. Products are sold in multi-brand stores around the world, of which there are more than 6 thousand and are located in 12 countries. The company has its own boutiques in Lucerne, Bern, Friborg.

There is also a branded online store, through which it is much more convenient to buy products. Some multi-brand online stores also sell branded products.

The main principle of the company is a careful approach to all products. The company employs only highly qualified specialists, some of whom are even hereditary. It is interesting that raw materials are always purchased only in banks. This guarantees its purity, and therefore the high quality of the jewelry. Additional materials are purchased in Italy. All precious stones used to decorate products must be tested by gemologists.

All branded products are subject to quality control by the state and have two marks confirming it.

Design Features

The company's specialists try to combine hand labor with innovative technologies in all products. Designers develop designs for jewelry, taking into account not only fashion trends and corporate identity, but also the wishes of clients. For each accessory, a completely original design is created and is never duplicated, so all products are unique.

The process of creating a design is very interesting:

First, sketches are drawn on paper that convey the designer’s idea.
- Sketches are transferred to computers, and then finalized using tablets and a pen, taking into account all the details.
- Next, technical drawings are transferred to 3D designers who create three-dimensional models.
- Based on the created models, real jewelry is then created.

Each signature piece is a small work of art. For their manufacture, silver, gold, platinum, precious and semi-precious stones are most often used. Of these, the most common are emeralds, sapphires, diamonds, rubies, garnets, topazes, and pearls. Thanks to interesting combinations of materials, jewelry always looks elegant and stylish.

Because of such a subtle approach to each piece of jewelry, they all turn out very beautiful, unique and of high quality. And this allows manufacturers to always be confident that their products will not disappoint anyone, but, on the contrary, will give a lot of positive emotions. Therefore, every girl can choose a piece of jewelry that best emphasizes her individuality.

Range

Today the company offers its customers a fairly large selection of products:

Rings. These products can be designed in completely different styles. There are elegant and neat models, decorated with small stones in a minimalist style. There are more massive options with large stones. Products with ethnic designs look very interesting. Rings decorated with enamel are especially popular today because... very reminiscent of artistic painting.

Earrings. Every woman will be able to choose earrings for everyday wear, for a holiday, or an evening out. The most popular are nesting doll earrings. They look quite beautiful and original. You can purchase earrings in other interesting shapes, for example, in the form of balalaikas, spinning wheels, and birds.

Necklaces and chains. Such jewelry always looks elegant, so it can emphasize femininity in every look.

Bracelets. The variety of such products is quite large. You can choose accessories for any occasion. They are usually characterized by neatness and grace. Often they can also be decorated with precious elements.

Today, the Sokolov brand is a leader not only in quantity, but also in quality of jewelry produced in Russia and Eastern Europe. Her jewelry is very recognizable and popular among girls of all ages, because... they have virtually no analogues among products from other manufacturers.

Official channel of the brand on Youtube: https://www.youtube.com/user/sokolovrussia
Video presentation of one of the collections:

Where to buy men's and women's jewelry, watches of the Sokolov brand (Sokolov) in Ukraine:

The official website contains addresses of branded sales points only in Russia. In our country, products are presented in many jewelry online stores, for example, in and many others.

This most famous brand today appeared in May 2014, but its history began in 1993. It was then, 22 years ago, that the married couple Elena and Alexey Sokolov opened the Diamant family workshop. And since 2014, jewelry began to be produced in Russia under the brand. For the first time these jewelry were presented to the general public in St. Petersburg at the JUNWEX exhibition.

But in Europe, jewelry of this brand became known much earlier. In 2012, SOKOLOV opened its first stores in Switzerland in the city of Bern, and then in 2013 - also in Lucerne and Friborg.

Jewelry from this brand is the result of joint work of Russian and European manufacturers. Today, SOKOLOV brand jewelry is sold in more than 16 countries of the CIS, Europe, Asia, North America, Australia and Oceania.

Distinctive features of jewelry

All jewelry from this company is of high quality and undergoes strict control. For the manufacture of products, only Russian banking metal is used, and stones are purchased from world-famous manufacturers. Among other things, each piece of jewelry has two stamps, the first of which indicates the manufacturer's code, and the second - the compliance of the sample with the declared content of precious metal (gold or silver) in jewelry alloy.

SOKOLOV jewelry has become widely known and won the hearts of jewelry buyers around the world due to the reliability of fastenings, convenience and resistance to various deformations. This is achieved through the use of advanced European technologies: laser engraving and cutting, cold stamping, and many others.

The design of each new collection is developed by artists and jewelers according to data from analytical services, which not only carefully monitor the slightest changes in fashion trends, but also predict them. And as a result of the coordinated work of specialists, new jewelry appears on the market.

SOKOLOV brand plant

The jewelry production plant is located near Kostroma. In 2005, it was among the TOP 10 largest factories in the world. And today, according to experts from the State Assay Office, it is the leading Russian manufacturer in terms of the volume of gold jewelry produced. The number of jewelry pieces that leave the factory per day is almost 20,000, which is almost 5,000,000 pieces of jewelry per year. The range of jewelry includes more than 30,000 items.

Spring collections 2015

Collection Fleur

For the spring season of 2015, SOKOLOV jewelers have created a new Fleur collection. The jewelry in this series is imbued with the romance and mystery of warm spring nights. The stone that is present in all products of the Fleur line is Kashmir-colored topaz. The Sokolov brand was the first in the world to use this shade of stone, created by specialists from the Austrian company Swarovski.

Collection "Compliment"

This is a series of gold necklaces that is distinguished by sophistication and sophistication. Each product is made in the shape of the first letter of the lady's name. And it will be an excellent gift for both a carefree young girl and a strict business woman.

Krasnoe-on-Volga

There are settlements with unique names. Khokhloma, for example, is only one in Russia. Zhostovo too, Gzhel... But there are a lot of Reds. But one of them, the ancient village of Krasnoe in the Kostroma region, is no less unique in itself: it is the historical center of the Russian jewelry industry. Yes, yes, there was such a trade, and it flourished in the village of Krasnoye-on-Volga (now an urban-type settlement, regional center). And it is thriving now: primarily thanks to the SOKOLOV brand, which has become known in dozens of countries on three continents.

Jewelry factory "Diamant"

Milestones and principles of SOKOLOV

• - 1993 – launch of main product lines.
• - 2003 – launch of a line of products with semi-precious inserts and diamonds.
• - 2009 – opening of an office in Moscow. Launch of a line of silver products.
• - 2011 – opening of the Swiss office.
• - 2016 – opening of an office in Germany.
• - 2018 – opening of the first SOKOLOV flagship store in Russia.

Store SOKOLOV

A diamond-hard commitment to the extremely high quality of products, a subtle artistic taste and professional level of designers and craftsmen, and a focus mainly on the democratic segment of the market are the main components of the success of SOKOLOV - the No. 1 jewelry brand in Russia.

Sketch of a SOKOLOV watch

Well, what about the clock?

Of course, a watch! In this summary of the brand's history, we have omitted several dates. And they did this deliberately in order to further focus on the watches that began being produced in 2015. All criteria of quality and aesthetic appeal are strictly observed in this direction. SOKOLOV models are distinguished by jewelry elaboration: they are produced on high-quality equipment from leading European manufacturers. Future watches go through Swiss Willemin-Macodel processing centers, which ensure geometric accuracy of sizes and shapes, clarity of all edges of the case and complete their complete processing. Watch cases of premium world brands are processed in similar installations. Therefore, without any doubt, such a watch is worthy of decorating the wrist of both ladies and gentlemen. Moreover, the choice is wide - literally for every taste.

For him

Watches from the “Credo” collection

Credo. Flagship collection. Gold rectangular case, sapphire crystal, textured dial with gold-plated hands. The gold part of the case back is satin-brushed and secured with screws, and the sapphire crystal is decorated with geometric patterns. Miyota quartz movement (Japan) with functions for displaying the date, day of the week and moon phase - it’s very poetic! Italian leather strap with alligator texture. On the branded clasp, the brand symbol is wings.

Watches from the “Forward” collection

Forward. Strict classics, the embodiment of respectability. Massive case made of gold or silver. Swiss Ronda quartz movement with Swiss marking, sapphire crystal, alligator leather strap.

Watches from the Triumph collection

Triumph. Geometric perfection in a new ergonomic gold case. Ronda movement marked Swiss made, scratch-resistant sapphire crystal, laconic gold-plated crown with sharpened edges. On the back cover, the glass is decorated with a geometric pattern. The multi-level dial is decorated with textured “Parisian nails” and “sunburst” patterns, separated by a thin line that converges into a signature swoosh at the twelve o’clock position. The watch comes with a soft Italian leather strap with a signature gold-plated buckle.

Watches from the “Gran Turismo for him” collection

Gran Turismo for him. The coherence of the hard lines and smooth curves of the massive silver body embodies the spirit of powerful and fast cars. The reliable and precise “motor” of the collection is the Swiss Ronda movement, marked Swiss made, with a chronograph function. The fast and provocative design of the dial is complemented by lumomass applied to the hour markers, allowing you to accurately determine the time in complete darkness. For additional moisture protection at 3 ATM, the back cover is fixed with screws. Models with leather or silicone straps will complement any style.

Watches from the “Unity for him” collection

Unity for him. The Unity collection of men's chronographs combines sporty assertiveness and understated elegance. The case and bracelet are made of high-grade steel with a combination of polished and satin-brushed surfaces, effectively highlighting the brilliance of the 14-karat rose gold bezel. The heart of the watch is a precision Swiss Ronda movement marked Swiss made with a chronograph function. All models in the collection are equipped with scratch-resistant sapphire crystal, and the back cover is secured with screws. A steel butterfly buckle with a locking system and two pushers securely holds the watch on your wrist.

Watches from the “Motion” collection

Motion. Multifunctional, elegant chronographs in silver and rhodium plated for those who are used to always being one step ahead. The Ronda movement, marked Swiss made, will allow you to feel the true dynamics of life. A sapphire-coated mineral glass and a leather strap are essential elements for a watch of this level.

Watches from the “Freedom” collection

Freedom. A three-hand watch with a date in a round silver case with rhodium plating is a watch with a masculine character. The Swiss made Ronda movement, sapphire-coated mineral glass and multi-level dial will be appreciated by those who can bend the world to their time. The protected transfer head and leather strap are significant details for those who value their style.

Watches from the “Drive” collection

Drive. The massive, ergonomically shaped case, made of 925 sterling silver, combines elegance and masculinity. The mineral glass is highly durable, and the top sapphire layer provides scratch resistance. The satin-finished watch back is secured with screws. The heart of the watch is a functional Swiss movement. The watch strap perfectly continues the upper surface of the case, creating a seamless, complete look. It is made of Italian leather with an alligator texture. The brand symbol – wings – is applied to the branded steel buckle.

Watches from the “Pulse” collection

Pulse. Speed ​​and dynamics, rigor and confidence in a massive case made of 925 sterling silver. The Swiss Ronda movement marked Swiss made will help you not to miss a second, and sapphire-coated mineral glass will ensure exceptional reliability. Such a watch will become not just an accessory, but an extension of its owner and harmoniously complement the classic style.

For her

Women's watches SOKOLOV

The number of women's watch collections is almost double the number of men's: Gran Turismo for her, Unity for her, Ideal, Harmony, Diva, About you, Flirt, Feel free, Perfection, Enigma, Favorite game, Why not, Shine, Imagine, Versailles, My way, Magic, Allure. They are distinguished by a huge variety of shapes and colors. It is worth special mentioning the two last-mentioned collections – Magic and Allure – in exceptionally elegant cases of elongated, “decisive” (rectangle with two rounded sides) and delicate (oval) shapes.

Steel watch

Steel watch from the “I Want” collection

In 2019, SOKOLOV introduced a completely new product line - steel watches. The line was called SOKOLOV Steel. Her debut collection I want is a watch for those who value comfort, lightness and freedom of style. The laconic cases contain Japanese Myiota movements from Citizen. To complement any look - models with leather straps and steel bracelets. A palette of trendy shades of high-tech PVD coating makes it easy to create a recognizable image. SOKOLOV Steel is the choice of those who set their own rhythm and enjoy life every second.