Beauty salon project before optimization. A ready-made example of a beauty salon business plan with calculations


The first paragraph contains basic project data.

Sample:

Activities: beauty services.
Location: indicate the city and district in which the enterprise is opening, and the population.
Area: 70 square meters.
Ownership form: rent
Schedule: 9:00-21:00 , seven days a week.

Services:

  • Hairdressing salons (including hair extensions);
  • Manicure and pedicure (including nail extensions);
  • Epilation;
  • Cosmetology, including hardware;
  • Body care (wraps, massage);
  • Tanning in the solarium.

Market analysis

Target audience: people aged 18-45 years. At the same time, most of the clientele are women 20-35 years old (about 70%), about 20% of visitors are people 35-45 years old, the remaining 10% are elderly people and teenagers.

The most successful choice of location is a residential area, built up with multi-storey buildings. In this case (subject to placement in a large city), approximately 30-40 thousand people will become potential clients of the establishment.

Before starting work, analyze all institutions located in the area, their list of services and pricing policy. Develop your own advantage for each competitor. For example, a “protection” from a large establishment will be a service that only you offer, a bright sign, and affordable prices.

Business organization

This paragraph provides a description of registering business activities, obtaining permits, and choosing a taxation system.

We open an individual entrepreneur with simplified taxation. OKVED codes:

  1. 93.02 Providing services in hairdressing and beauty salons (this includes standard hairdressing procedures, makeup, manicure).
  2. 93.04 Physical education and health activities (massages, solarium).
  3. 85.14 Other health activities.
  4. 52.13 Other retail trade in non-specialized stores.
  5. 52.33 Retail trade in cosmetics and perfumes.

A package of documents with which you can start working: permits from the Sanitary and Epidemiological Station, State Fire Inspectorate. For cosmetic procedures, hair removal, massage, a medical license is required. When calculating how much it costs to open a beauty salon, start with these costs.

Marketing plan

To get clients to come to you, develop competitive advantages. For example, an average price segment with high quality, a wide range of procedures, discounts and bonuses for regular customers.

Image and advertising

To start such a business from scratch, you will need:

  • Outdoor sign (about $500);
  • Development of corporate identity, logo ($100-150);
  • Website development and promotion ($150-350);
  • Printed handouts: leaflets, business cards ($150);
  • Placement in a popular women's magazine (about $300).

Promotion channels

You can effectively promote your establishment using a website and communities on social networks (VKontakte, Facebook, Instagram). The most important channel is the clients themselves, “word of mouth”.

Sales promotion methods

You can increase demand and attract attention with promotions:

  1. Opening ceremony with a drawing of gifts and distribution of certificates with discounts.
  2. Sale of gift certificates. Especially relevant for the holidays - February 14, March 8, New Year. The target audience is men who want to give a gift to their beloved, and women who choose a gift for a friend.
  3. When ordering a set of procedures, the first procedure is free of charge. This will help the visitor to be convinced of the effectiveness of your methods and will not be deterred by an “unreasonable price.”

Pricing

Taking into account the establishment’s orientation towards the average (and slightly above average) price category, we are developing a price list. Let's give an almost ready-made example with the most profitable and popular services (prices are indicated in dollars):

Salon

  • A haircut. Women's - 7-8, men's - 5;
  • Laying - 4-5;
  • Toning - 8;
  • Highlighting - 13;
  • Lamination - 15;
  • Hair straightening - 23;
  • Perm - 30-38;
  • Hair extensions - 70-120.

Makeup

  • Daytime - 13;
  • Evening - 23;
  • Wedding - from 25;
  • Eyelash extensions - 23;
  • Eyebrow extension - 30;
  • Eyebrow correction – 4.

Nail care

  • Manicure – 5;
  • Pedicure – 11;
  • Paraffin therapy – 4;
  • Nail extension – 12-30 depending on the technology.

Depilation and hair removal

  • Depilation of the lower leg – 8;
  • Depilation of thighs – 8;
  • Hand depilation – 8;
  • Armpit depilation – 6;
  • Classic bikini – from 8;
  • Deep bikini – 18;
  • Electrolysis – 16/hour;
  • Laser hair removal - 4.5/1 sq. cm;
  • Photoepilation – from 55.

Cosmetology

  • Ultrasonic facial cleansing – 26;
  • Whitening with vitamin C – 15;
  • Facial massage – 12;
  • Facial peeling – 30-60;
  • Correction of facial wrinkles (Botox, Relatox, Xeomin) - 4/unit;
  • Anti-rosacea program – 29-38;
  • Lip augmentation with Botox - 5/unit (about 150 - full course).

Body care

  • Massage – from 13;
  • Lymphatic drainage massage – from 23, general – 70/hour;
  • Vacuum roller massage – 15/session;

Wrap

  • Honey – 20;
  • Algal – 23;
  • Chocolate – 23;
  • Thermal wrap – 46.

Solarium

3-4/10 minutes.

Production plan

In order for an institution to generate good income, it is necessary to place as many jobs inside as possible.

Premises requirements:

  • Separate entrance;
  • Water supply is cold and hot. Water should flow not only into utility rooms, but also into the work area;
  • Good lighting - daylight plus artificial light - only about 30-35 lamps;
  • Flow ventilation and air conditioning system;
  • Fire safety system.

The project provides for the correct division of the premises into zones:

  1. Reception, wardrobe – 9 sq.m. m;
  2. Hairdressing salon – 15 sq.m. m;
  3. Makeup artist area – five square meters;
  4. Manicurist area – 6 sq. m;
  5. Massage room – 11 square meters;
  6. Cosmetology room – 10 sq.m. m;
  7. Solarium – eight square meters;
  8. Utility room – 3 sq.m. m;
  9. Shower room - three square meters.

Renting such a space will cost about $900 per month.

Technical base

The most important investment is equipment. Opening a beauty salon requires the purchase of the following equipment and furniture for the establishment (prices in dollars):

The waiting area

  • Reception desk – 300;
  • Cash register – 180;
  • Computer, telephone – 300;
  • Wardrobe for things – 230;
  • LCD TV – 240;
  • Sofa – 150;
  • Coffee table – 70.

Hair salon

  • Two armchairs– 300-400. A good selection of inexpensive hydraulic seats is provided by the Image Inventor brand.
  • Workplace with mirror(two) – 300. Image inventory or Panda.
  • Suchoir– 150. An inexpensive one can be purchased from the Profreshenie company, a more expensive and better quality option is from the Italian company Vision.
  • Climazon(two) – 550. In the middle price category, Polish “Harmony”, Italian EGG, Ceriotti are popular.
  • Armchair with sink– 240. The best and inexpensive manufacturers – Image-master, Image-inventor.
  • Washing– 130. Recommended and high-quality for little money - Italian Laguna, “Sonata” from Image Inventor.
  • Sterilizer– 55. Sanity, Germix.
  • Cart(two) – 96. Modus, Artecno.

Nail care salon

  • Manicure table – 90. The best options are offered by Artecno, Madison, Euromedservice.
  • Stand – 110. Artecno.
  • Manicure machine – 300. Saeshin, Euromedservice.
  • Manicure hood – 60. Ultratech.
  • UV lamp – 50. Germix, Yoko.
  • Chairs (two) - 330. Lemi, SalonISPA.
  • Wax melters, equipment for paraffin therapy - 100. Yoko, Madison.
  • Shelves – 75. Lemi, Armando.
  • Pedicure bath – 30. Polaris, Freezing.
  • Pedicure machine – 1000. Podomaster, Unitronic.

Makeup

  • Armchair – 40. Image master, Lemi.
  • Mirror and table – 230. SalonISPA, J-Mirror.

Cosmetology salon

  • "Toplazer" for photoepilation - 4600.
  • Vacuum roller massage device "Diflexi" — 5300.
  • Pressotherapy device "Bloomoon" — 2300.
  • Ultrasonic peeling device SILVER FOX – 320.
  • Master's chair – 75. Madison, Gezatone.
  • Couch – 200. Madison, Image Inventor.
  • Cosmetologist's table – 120. Lemi.

Body care

  • Thermal blanket SILVER FOX – 300.
  • Electric massage couch – 200. Cesare Qaranta, Belberg.
  • Massage therapist table – 40. Belberg, Diakoms.
  • Wrap couch (spa couch) – 1800-2000. Relatively inexpensive and convenient options are Libya, SPA SUITE, SAVONAGE, SMERALDO.

Solarium

Vertical - 8000. Optimal and time-tested options - Luxura, MegaSun, SmartSun.
Horizontal – 9000. Luxura, MegaSun, ErgoLine.


In addition, there are still a lot of smaller acquisitions that need to be made.. These include cosmetics, tools, consumables, and uniforms for workers (three sets per person).

Most often, craftsmen come to work with their own set of tools. But in any case, it’s worth knowing which brands offer the highest quality tools and consumables in the beauty industry. The “face” of an enterprise greatly depends on the brands whose products it works with.

Hair cosmetics and hair care tools:

  • Schwarzkopf;
  • Loreal;
  • London;
  • Goldwell;
  • ORGANIC SYSTEMS;
  • Estel;
  • Wella;
  • Dickson;
  • BaByliss;
  • Moser;
  • Hairway.

Cosmetics and makeup tools:

  1. Divage;
  2. Faberlic;
  3. INGLOT;
  4. Clinique;
  5. L'Oreal;
  6. Max Factor;
  7. Maybelline;
  8. Yves Rocher;
  9. SIGMA;
  10. Mary Kay.

Nail tools and supplies:

  • Mertz;
  • LaFrez;
  • Solingen;
  • Zinger;
  • Redmond;
  • Vitek;
  • Scarlett.

Cosmetics for body wraps:

  1. Algotherm;
  2. Bleu
  3. Arabia Organic.

Organizational plan

The staff includes:

  • Administrator;
  • Manager;
  • Cleaning woman;
  • 4 universal hairdressers (work in shifts);
  • 2 manicurists;
  • Cosmetologist;
  • Masseur.

Accounting is outsourced. All employees must have a document confirming their professional level; specialized education is required for a cosmetologist.

Only the administrator, manager and cleaning lady receive a salary. All craftsmen receive a percentage of the work performed - 30% from the cost of the service + tip.

Launch plan

It will take 4-6 months to open a business. Work on its launch consists of the following stages:

  1. Business registration;
  2. Rent and renovation of premises, finishing;
  3. Technological and engineering design, carrying out necessary communications;
  4. Obtaining permits and licenses;
  5. Purchase of equipment and consumables, installation of equipment;
  6. Personnel search;
  7. Advertising campaign.

Also by, for completeness.

Risks

Before the beginning it is worth assessing the possible risks and develop ways to overcome them.

  • Emergence of new competitors. It is necessary to maintain a high level of service, improve quality and expand the range of procedures.
  • Deteriorating market situation, decreased solvency. It will help to develop additional proposals, introduce special programs, and conduct promotions. It is important to build a base of regular customers. In any situation, a woman will want to be beautiful, so you won’t lose visitors.
  • Theft. Security alarms and property insurance will help you avoid this.

Financial plan

Let's understand the financial model of the business.

Capital costs ($)

  • Registration with the Federal Tax Service, obtaining permits – 1000;
  • Rent for a year in advance – 11 thousand;
  • Interior design development – ​​1500;
  • Engineering design – 700;
  • Process design – 400;
  • Repair of the building, premises – 2500;
  • Installation of communications, fire safety systems, video surveillance systems, lighting – 3000;
  • Decoration, purchase of decorative items – 3000;
  • Appliances, furniture, equipment – ​​38 thousand;
  • Purchase of consumables – 3000;
  • Advertising – 1500;
  • Unforeseen expenses - 2000.

Total– 68 thousand dollars.

Monthly costs (USD)

  • Payroll fund – 1500 (masters work piecework);
  • Accounting – 250;
  • Purchase of consumables – 1000;
  • Advertising – 200;
  • Utility bills (including garbage removal) – 100;
  • Unforeseen expenses – 150.

Total– 3200 dollars.

Efficiency and income

Efficiency calculations are carried out based on the fact that in the first months the salon will be occupied by 30-40%. This figure increases to 50-60% by the end of the first year and to 85% by the middle of the third as the establishment’s popularity grows. Peak sales are spring and December. The decline is observed in the summer due to the holiday season.

Based on the above prices, the average check is about 20-40 dollars. Revenue in the first 4-6 months will be about 7 thousand dollars, and the net profit (including the salaries of the craftsmen) will be about 2000 $. Positive development dynamics allow us to reach revenues in the region of 24-30 thousand dollars in two to three years.

Only a detailed plan can begin to act. All events must be scheduled literally week by week. and stick to the schedule. Then the return on business will be optimal.

Beauty salon: from business plan to real income Voronin Sergey Valentinovich

Economic indicators for a beauty salon

First of all, let's define the terms that will be used when calculating the economic indicators necessary to open a beauty salon:

– revenue of the entire beauty salon – funds received from clients through the cash register, including by cards, as well as through a non-cash payment system for services rendered and sales of goods;

– revenue of a separate branch of a beauty salon chain – funds received by the branch from clients via cash and non-cash payment systems, including cards for services rendered and sales of goods;

– beauty salon income – revenue minus semi-variable expenses;

– income of a branch of a beauty salon – revenue of the branch minus the semi-variable expenses of the branch;

– semi-variable expenses – employee payroll plus costs for consumables;

– semi-fixed expenses – costs of maintaining the premises, including rent and utilities, as well as advertising, business and administrative costs, taxes, deductions for investments, unforeseen expenses and other cost items not related to the number of services provided or goods sold ;

– profit of a chain of beauty salons – income minus all semi-fixed expenses;

– profit of a branch of a beauty salon chain – income minus the semi-fixed expenses of this branch,

– profit per unit of usable area – profit divided by the usable area of ​​the beauty salon;

– profit per unit area – profit divided by the sum of useful and auxiliary areas,

– net profit is revenue minus semi-variable and semi-fixed expenses and employee salaries;

– the wage fund in beauty salons is calculated as a certain percentage of the service’s profit; this means that the entire service revenue for the month is calculated and semi-variable costs for materials are subtracted, and from this difference the value within the range of 30–60% is taken, approved under the employment contract at the enterprise.

The work of a beauty salon is seasonal. In Fig. 32. shows a typical graph of changes in revenue by month. The first rise is observed on March 8th. Then in April, when they take off their hats. In the summer there is a decline due to the holiday season, and in the fall there is a rise, which turns into a winter rise, most pronounced by the New Year.

Rice. 32. Revenue of a beauty salon by month of the year

Example 1. Economic indicators using the example of a premium beauty salon with an area of ​​200 square meters. m.

Usable area is 130 sq. m:

– hairdressing salon – 60 sq.m. m,

– manicure room – 15 sq. m,

– pedicure room – 12 sq. m,

– solarium – 13 sq. m,

– cosmetic rooms – 30 sq. m.

Auxiliary areas are 70 sq. m. m:

– corridors – 20 sq. m,

– kitchen – 10 sq. m,

– toilets and bathroom – 10 sq. m,

– hall – 10 sq. m,

– utility rooms – 10 sq.m. m,

– office of the director and chief accountant – 10 sq. m.

The ratio between auxiliary and useful areas: 70: 130 = 53.85%. Now we add 53.85% to each of the useful areas and find the area for the provision of services, taking into account the auxiliary areas. The total area should be 200 square meters. m:

– hairdressing salon – 92.31 sq. m,

– manicure room – 23.08 sq. m,

– pedicure room – 18.46 sq. m,

– solarium – 20.00 sq.m. m,

– cosmetic rooms – 46.16 sq. m.

Conditionally fixed expenses of a beauty salon with an area of ​​200

sq. m. Calculations are given for a month. Main expense items:

– rent – ​​120,000 rubles;

– utility bills – 24,000 rubles;

– enterprise taxes – 7,000 rubles;

– administrative expenses – 50,000 rubles;

– business expenses – 10,000 rubles.

In general, semi-fixed expenses amounted to 231,000

rubles Conditionally fixed costs per 1 sq. m of total area are 231: 200 = 1,155,000 rubles.

– hairdressing salon – 92.31? 1.155 = 106.62 000 rub.

– manicure room – 23.08 ? 1.155 = 26.66 000 rub.

– pedicure room – 18.46 ? 1.155 = 21.32 000 rub.

– solarium – 20.00 ? 1.155 = 23.1 000 rub.

– beauty salons – 46.16? 1.155 = 53.31 000 rub.

Table 11. Revenue and profit of a beauty salon with a total area of ​​200 sq. m.

As we found out, semi-fixed expenses amounted to 231,000 rubles, and profit taking into account semi-variable expenses was $77,901. If we take into account the dollar exchange rate in 2013 at 31.38 rubles, then profit taking into account semi-variable expenses will be 2 444,533.38 rubles, or 2.44 million rubles. per month.

Profit for the month, taking into account both semi-fixed and semi-variable expenses, is 2,444,533.38 – 231,000 = 2,213,533.38 rubles, or 2.214 million rubles, or $70,539.

If, according to the employment contract, the wage fund is 50% of the profit, then it is equal to $77,901? 0.5 = 38,950.5, or 1,222,266 rubles. Then the net profit is equal to 2,213,533.38 – 1,222,266 = 991,267.38 rubles, or $31,589.

Example 2. Economic indicators using the example of a business-class beauty salon with an area of ​​136 sq. m.

Usable area is 90 sq. m:

– hairdressing salon – 46 sq.m. m,

– manicure room – 8 sq. m,

– pedicure room – 8 sq. m,

– solarium – 8 sq.m. m,

– cosmetic rooms – 20 sq. m.

Auxiliary areas are 46 sq. m. m:

– corridors – 10 sq. m,

– kitchen – 8 sq. m,

– toilet – 6 sq. m,

– hall – 10 sq. m,

– utility rooms – 6 sq.m. m,

– director’s office – 6 sq. m.

The ratio between auxiliary and useful areas: 46: 90 = 51.11%. Now we add 51.11% to each of the useful areas and find the area for the provision of services, taking into account the auxiliary areas. The total area should be 136 square meters. m:

– hairdressing salon – 69.5 sq.m. m,

– manicure room – 12.09 sq. m,

– pedicure room – 12.09 sq. m,

– solarium – 12.09 sq. m,

– cosmetic rooms – 30.22 sq. m.

Conditionally fixed expenses of a beauty salon with an area of ​​136 sq. m. Calculations are given for a month. Main expense items:

– rent – ​​80,000 rubles;

– utility bills – 15,000 rubles;

– enterprise taxes – 6,000 rubles;

– administrative expenses – 30,000 rubles;

– business expenses – 8,000 rubles.

In general, semi-fixed expenses amounted to 154,000 rubles. Conditionally fixed costs per 1 sq. m of total area is 154:136 = 1.132 thousand rubles, or 1132 rubles.

Thus, the constant expenditure portion for departments, taking into account the clarification of the areas of working areas, is:

– hairdressing salon – 69.5 ? 1.132 = 78.67 thousand rubles.

– manicure room – 12.09 ? 1.132 = 13.69 thousand rubles.

– pedicure room – 12.09 ? 1.132 = 13.69 thousand rubles.

– solarium – 12.09 ? 1, 132 = 13.69 thousand rubles.

– beauty salons – 30.22? 1.132 = 34.21 thousand rubles.

Table 12. Revenue and profit of a beauty salon with a total area of ​​136 sq. m

As we found out, semi-fixed expenses amounted to 154,000 rubles, and profit taking into account semi-variable expenses was $25,248. If we take into account the dollar exchange rate in 2013 at 31.38 rubles, then profit taking into account semi-variable expenses will be 792 282.2 rubles, or 792.28 thousand rubles. per month.

Profit for the month, taking into account both semi-fixed and semi-variable expenses, is either 792,282.24 – 154,000 = 638,282 rubles, or $20,340.

If, according to the collective labor agreement, the wage fund is 50% of the profit, then it will be $25,248? 0.5 = $12,624, or 396,141 rubles.

Then the net profit of the beauty salon for the month will be $20,340 – $12,624 = $7716, or 242,128 rubles.

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From the author's book

List of documentation for a beauty salon For the successful operation of a beauty salon, it is necessary to properly maintain documentation and store information. In order not to “drown” in papers, you should use electronic media as much as possible. Necessary

From the author's book

Conflicts in the team of a beauty salon In beauty salons, conflicts often arise in the team, often for the following reasons: – due to a lack of understanding of the goals and values ​​of the team and the salon; – due to different interpretations of work rules; – due to a lack of understanding of the legality

From the author's book

Training of beauty salon personnel Improving the qualifications of one or another employee should become a rule for a beauty salon. This must be done because fashion does not stand still, and competitors are not asleep. This issue is becoming increasingly relevant due to

From the author's book

From the author's book

Appendix 2 Marketing planning for a beauty salon The target audience can be divided into three groups: 1. Girls aged 18–25, studying at universities or employed. Area of ​​interest: beauty and health. The most consumed services are solariums, manicures, hairdressers

It seems that creating beauty salons has recently become as fashionable as vacationing in Courcheville and driving a Hummer there. Every month, 2-3 new establishments appear here and there. Cosmetology exhibitions have responded sensitively to the beauty boom. Among the stands with new cosmetic lines and equipment, signs appeared that read “consultations on opening beauty salons.” Most of the visitors at the last exhibition crowded where the usual drawing board stood and dozens of projects of new showrooms opened over the past year were hung.

From my conversation with consultants, it turned out that only every fourth beauty salon is opened by the owner with the desire to make money; in other cases, it is either a beautiful toy as a gift for a beloved woman, or an inheritance for a daughter, or a desire to have a “pocket salon” for yourself and for friends. Quite often, a salon business begins with a man running his own business giving money to a woman so that she can do a beautiful job, not get bored at home, and feel happy and grateful to her benefactor. Many newcomers to the salon business do not have management experience in the beauty industry, and do not even imagine what is happening “on the other side of the barricades” of salon life. As a result, a quarter of salons go bankrupt in the first year of life, and another quarter never becomes profitable, barely making ends meet, periodically replenishing funds from sponsorship purses.

Of course, for those who view the salon business in advance as a non-refundable investment, a toy for the woman they love, then this article will not help. But if you take the opening of a beauty salon seriously and immediately start playing by the rules, then you can consistently receive more than thirty percent of the invested capital from your new business.

Let's evaluate the market

The salon business belongs to the fast-growing category. Remember, from Soviet times we only inherited hairdressers and the only Beauty Institute on Novy Arbat. Today in Russia there are more than 3,000 beauty salons that, in addition to banal haircuts, also provide a variety of cosmetic procedures. Is it a lot or a little? In little Italy, 110,000 beauty salons get along quite well, and they even passed a law prohibiting the opening of a new salon within two hundred meters of existing ones. With the growth of the middle class of Russians, whose standard of living is approaching Western standards, in terms of our population, tens of thousands of new salons are required.

The growth in the number of beauty salons is facilitated by the fact that in society it has become indecent to appear unkempt, unkempt, and old. Now Russians not only cut their hair, dye their hair, and take care of their nails, but also en masse have begun to shape their figure, rejuvenate their skin, and fight stress and cellulite. Up to a quarter of today's beauty salon clients are previously unusual visitors - men, puzzled by the fight against hair loss, beer belly and chronic fatigue. Young people also flocked to salons, seeking to tidy up the blooming skin of adolescence. Over the past two years, thirty percent of women aged 30 to 40, who previously visited beauty salons only as clients of a hairdresser, for the first time took courses in expensive cosmetic procedures - skin rejuvenation, figure correction, etc. Clients have come to understand that home care in terms of effectiveness cannot be compared with salon procedures; moreover, the salon saves time, effort and adds positive emotions from communicating with beauty masters.

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How much milk does a cow give?

The revenue of modern beauty salons ranges from twenty to fifty thousand dollars a month, and after deducting expenses, the owners can have from three to twenty thousand dollars in net profit. The size of the beauty salon matters. The smaller the size of the salon, the less profit is made, because according to SES standards, each salon must have auxiliary areas that do not bring in money. A cabin size of 120 to 180 meters is considered to be quite optimal.

Let's make an economic calculation of a small beauty salon with an area of ​​120 sq.m., which contains:

  1. The client reception area (hall), which also serves as a mini-store selling home care cosmetics, is 12 square meters.
  2. Hairdressing salon for two chairs - 15 sq.m. meters.
  3. Combined manicure and pedicure room - 8 sq. meters.
  4. Three universal cosmetologist’s offices, where equipment for figure correction, ultrasound peeling, and oxygen mesotherapy is also installed - 12x3 = 36 sq. meters.
  5. Massage room, where body wraps are also performed - 9 sq. meters.
  6. Solarium - 6 sq. meters.
  7. Auxiliary premises (sterilization room, warehouse, director's office, staff rest room) - 26 sq. meters.

Why such large offices and auxiliary areas, you ask? Look at the SES standards issued in June 2003!

Monthly income of a beauty salon, USD

Service Max quantity per day Service price Revenue per month Consumption of materials, % Consumption in USD Profit from the service
Hairdresser 2 chairs 24 40% 15 4320 15% 648 3672
Mani Pedi 12 30% 25 3000 15% 450 2550
Cosmetologist 8 50% 30 3600 30% 1080 2525
Massage 12 30% 25 3000 5% 150 2850
Peeling 12 20% 40 2880 5% 144 2736
Solarium 48 20% 10 2880 20% 576 2304
Complex for correction 20 30% 30 5400 0,50% 27 5373
Ultrasound peeling 12 10% 30 1080 5% 54 1026
Wraps 12 20% 30 2160 5% 108 2050
Mesotherapy 30 10% 50 4500 25% 1125 3375
Selling cosmetics in the lobby 3000 66% 2000 1000
Total: avg.28% 35820 6362 29458

Staff payment

Speciality Salary Payment amount* Qty Total*
Cosmetologist 25-60% from turnover 1000 2 2000
Doctor 100 USD + 2% from turnover 1000 2 2000
Aestheticians 80 USD + 1% from turnover 400 4 1600
Massage therapists 20-50% from turnover 600 2 1200
Manager 200 USD + 4% on profit 1000 1 1000
Administrator 150 USD + 1% from turnover 600 2 1200
Accountant 200 USD (part-time) 200 1 200
Cleaning woman 150 USD 150 1 150
Manicure 40-45% of turnover 500 2 1000
Hairdresser 20-40% from turnover 500 4 2000
Total: 21 12350

* - average for Moscow beauty salons

Total operating costs

The monthly net profit of the beauty salon (excluding taxes) is 5,746 USD.
Per year – 68952 USD

Directors of beauty salons will object to me that the indicated figures for salon occupancy are underestimated. I did this on purpose. It’s better that the new salon earns more than what is written here. If, of course, he manages to attract more clients, and most importantly, retain them, then he will earn a lot more. Of course, for each region the figures for prices, salaries and salon occupancy vary. Use these tables, plug in your numbers and get a prototype of a business plan for your future salon.

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Step number zero. Where to begin?

Have you decided to open a beauty salon? Then the first thing you should do is go to the Canaries. This is not a joke, because the next six months will pass in your troubles. Once you've returned to activity, rested and tanned, it's time to get started.

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Step 1. It all starts with an idea

If you were opening a restaurant, where would you start? Is it with the selection of premises, equipment or with the search for personnel? Of course not! First, you decide what kind of cuisine you will offer to the consumer - Russian, European, Georgian or some exotic one.

Likewise, a beauty salon starts with choosing the treatments you are going to offer to clients. There are hundreds of options, but they can be roughly divided into three groups:

  1. Image (hairdressing services, manicure, pedicure, tanning, tattoo, piercing, etc.).
  2. Medical (correction of facial and figure imperfections, rejuvenation, anti-cellulite programs, etc.).
  3. Relaxation (massage, thalassotherapy and SPA, light therapy, aromatherapy, etc.).

In the late 90s, salons focused mainly on image procedures, that is, on creating immediate visual appeal for clients. They offered hairdressing services, manicures, pedicures, make-up and several cosmetology programs for the face - mainly superficial or deep cleansing of the skin or, in everyday language - “cleaning”, as well as massage, masks according to skin type (or age) and professional cosmetic lines (salon and home care). There were almost no body programs offered in salons. We only learned about the existence of cellulite in the 90s, so body care in many salons was limited to massage.

Modern trends in the beauty market, in addition to the above “classical” components, require the presence of a larger number of medical and relaxation procedures in the salon:

  1. Areas related to therapeutic and preventive manipulations of the face and body (mesotherapy, peelings, anti-aging programs, anti-cellulite programs).
  2. Manipulations aimed at non-invasive sculptural correction of the face and body (volume reduction, modeling of facial and body contours, tissue tightening, bust lifting, etc.).
  3. Measures to reduce the amount of fat deposits (non-invasive and needle electrolipolysis).
  4. SPA procedures.
  5. Massage with various types of wraps.
  6. Solarium, which is a good addition in terms of expanding the range of services, but is by no means the procedure on which they relied.

Hairdressing and related services today are classified as important, but not essential. As life has shown, salon owners are reducing the number of hairdressing chairs, because medical and physiotherapeutic procedures have turned out to be much more profitable than classical ones. Practice has shown that every square meter occupied by figure correction or mesotherapy brings three times more than a meter of a hairdressing salon.

Most beginners stumble at the first step. The motive for an erroneous choice of salon concept is often copying the price list of services from your favorite beauty salon, your own preferences for certain procedures, and the desire to follow the latest fashion in the beauty industry.

In the first case, the remake is always worse than the original, which means it is not able to drag clients to the new salon, because they simply have no reason to change their usual place. In the second case, something like a tanning studio is born, where the unlucky owner installs about five solariums and nothing else, and then is surprised that they are ten percent occupied. In the third case, at the last exhibition, several overseas miracle units of space design are purchased, which, as a rule, are able to perform well only a few individual procedures, but not a complete program for eradicating some problem of the body or face. And the client, as Arkady Raikin said, does not need a well-sewn button, but for the suit to fit.

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Step 2: Highlight

Modern salons benefit from a wide range of services, so that a busy client does not have to run around to other establishments, but can get all the services in one place. But a new salon definitely needs to acquire one or two “zest” that no one else around has. That is, add something to the range of services designed to become the “highlight of the season” in the list of services. To do this, they choose an area of ​​specialization, and, of course, equipment and specialists who can comprehensively solve these problems. For example, having chosen figure correction as the main feature of the salon, you should acquire equipment that can provide myostimulation, lymphatic drainage, isometric shaping, vacuum massage, etc. Each of these elements complements and enhances the correction process. And vice versa - the absence of one of these elements can nullify attempts to achieve results. Non-surgical methods of figure and face correction using Izojay class devices are very effective as a “highlight”, such as:

  • breast lift by several centimeters;
  • formation of the “Brazilian butt”;
  • elimination of double chin.

You can also choose some newfangled trend as a “trick”. At first, local clients will confuse the SPA with a regular sauna, in which there is only a “sauna-swimming pool-beer-girls”, but then they will see many differences between a sauna and a SPA:

  • instead of a font, swimming pool or low-power jacuzzi - a SPA hydromassage bath with powerful jets massaging the right points of the body;
  • instead of random music or radio - a carefully selected relaxing music program;
  • instead of the smell of dampness - aromatherapy;
  • instead of beer - a large selection of herbal teas and mineral water;
  • instead of a random massage therapist - highly professional massage programs (manual and hardware).

In addition, in the SPA area, clients will enjoy thalassotherapy procedures (mud peeling, wraps, VICHI shower and much more). When clients feel that a visit to the SPA allows, without leaving anywhere, as if to spend a day in Baden-Baden and Karlovy Vary, forget about the passage of time, about worries, about stress, to make the body and soul as light as a feather, most of them will forever remain a fan of the new salon.

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Step 3. Think about yourself

We're going to make money, after all. Therefore, when choosing a set of services for a future salon, let’s choose those on which you can make money. The profitability of hairdressing services, for example, cannot be compared with medical ones. And we would like to see as much profit as possible from every meter of the salon, right?

Compare for yourself:

A haircut lasts about forty minutes, for which the client will pay an average of 300 rubles, of which the hairdresser takes 100 rubles, plus shampoo, conditioner, electricity, water, etc. are consumed. There are also administrative expenses, advertising costs, etc. With the average daily workload of a hairdresser being 30-40 percent, the monthly income of one chair is unlikely to be more than 30 thousand rubles.

During the same time, one mesotherapy session brings in revenue of three thousand rubles. After deducting consumables and wages, the salon owner’s income will be one and a half thousand rubles. Ten times more than from a haircut! Even if a mesotherapist is on average three times less busy than a hairdresser, the salon owner will receive not 15, but 45 thousand rubles at the end of the month. In addition, at a time when the mesotherapist does not have registered clients, various other procedures can be performed in the same office.

Thus, a meter of a cosmetology salon, by definition, brings in several times more profit than a meter of a hairdressing salon.

In order to determine which of the procedures can bring greater returns per square meter, you need to take the profitability of each of the services and divide them by the square footage of the office, taking into account SES standards. Since in some offices we can purchase and install several types of equipment at once (just as in a hairdressing salon you can do not only haircuts, but also hair coloring, and a manicure salon can do nail extensions), this simple technique can tighten the work schedule of the offices. In other words, if there is no appointment for a massage room, but a client appears for a body wrap, then the room will make a profit for a related procedure.

How much profit can a meter of area give under various procedures?

Salon Mani Pedi Massage Cosmetologist's offices (2) Body correction room
Revenue 4320 3000 3000 3600
2880 peeling
4500 meso
5400
Material costs 648 450 150 1080
144
1125
27
Staff costs 2000 1000 1200 2000
800
800
Overheads* 1118 596 671 1788 894
Profit 554 954 979 4043 3679
Number of meters of area 15 8 9 24 12
Profit per meter 37 120 108 168 306
Rating, place 5 3 4 2 1

* Overhead costs (7,000) are distributed for each meter of working space plus the hall (94 sq. m.)
* As a result, each meter carries a load of $74.5 per month.

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Step 4. Buy or rent?

There are many arguments for purchasing premises for a beauty salon. Let's start with the fact that investing in real estate is already a profitable investment. In the worst case scenario, even if your salon business fails, the premises will always remain your property. In addition, a simple calculation shows that in two to three years of rent you will pay the landlord the same amount as if you had bought these spaces.
But there are other arguments:

  • the most difficult permits to obtain, such as a sanitary certificate, firemen's permit and medical license, are issued in relation to the salon address indicated on them. When you change location, you lose several months to get new approvals.
  • if you change your address, you will lose the lion's share of clients.
  • the landlord understands that you are “on the hook”, and you become completely dependent on him. The rest is a matter of the landlord’s conscience.

Are there any conscientious landlords? Dating.

Having selected the premises, you need to return to the concept and adapt the developed idea for the future salon to the needs of local clients. Chances are your concept will change. Ask yourself:

  • If there are several banks located near you, are anti-cellulite programs necessary? After all, the age of bank employees, as a rule, does not exceed 25 years?
  • If you are located near a university, would you offer anti-aging treatments to students rather than solutions to youthful skin problems?
  • if your salon is located in a business center, would you offer piercings and tattoos rather than a SPA area?

These questions may seem funny, but, alas, very often salons open without any research. Few people try to identify target groups and choose the set of services that is dictated by demand.

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Step 5. Competitive environment

The concept of the salon needs to be adjusted depending on the competitive environment. Find all the beauty salons in your three-kilometer area (take a map, draw a circle and plot all the salons). Next, under the guise of a resident who has recently moved to the area, visit each competitor and ask the administrator to show you the salon, write down:

  • service list;
  • price list;
  • evaluate advertising activity;
  • evaluate the level of service;
  • appreciate the politeness and training of the administrator.

Don’t be fooled if you don’t see clients in the salon - in good salons, clients do not wait for their turn, but, having arrived by appointment, immediately go to the offices.
Don’t be lazy to call each salon and listen to how they talk to the client on the phone. Try signing up for some procedures (then you can cancel the registration - “changed your mind”). If convenient (usually evening) hours are busy, then the salon is doing well.

Make a brief description of each salon. Overlay the list of services of your future salon with the lists of competitors, and identify similar procedures in which the client most likely will not see the zest for which he would come to a new salon.

So. You are determined to become the owner of a popular business and start by drawing up an example of a business plan for a beauty salon. Before you start making targeted financial investments, you should dwell on the problem of business demand in your region and answer the question: for whom?

Development of a business plan for a beauty salon: market analysis

Beauty salon business plan: collecting documents

The list of documents for opening a beauty salon contains the following items.

Title documents

  • Registration documents (property rights, charter);
  • Lease agreement (if available).

Conclusion of the SES

  • Technical documentation for the premises;
  • Assortment list;
  • Agreement with an organization for waste and hair removal;
  • Contract for washing negligees, towels *;
  • Documents for sterilizers;
  • Agreement for disinfestation, disinfection, sanitary passport;
  • Contract for maintenance of the exhaust ventilation system;

In addition, a sample beauty salon business plan should indicate the need for the following list of documents:

  • Conclusion on work from the fire inspectorate;
  • Permission to carry out activities from the administration of the locality;
  • Permission to trade related goods (from the administration and SES);
  • Agreement with housing department for maintenance (electrical wiring, water supply, etc.);
  • Agreement with the organization for servicing the cash register;
  • Personnel documentation package;
  • Certificate of conformity * ;

(*) – issued on a voluntary basis and if necessary;

List of personnel documents

HR documentation includes several packages.

  1. Accounting documentation (payments, payroll calculations, etc.).
  2. Personnel accounting.
  3. Internal regulations establishing the interaction of employees, the procedure for work and service.

The list of documentation must necessarily contain the personal files of each employee, their work records, financial liability agreements, a training log, work schedules, vacations, etc.

Important : For lack of documents, the labor inspectorate has the right to impose a fine of up to 50 thousand rubles, or to suspend the activities of the organization for 90 days.

The location of the beauty salon plays an important role. But it is necessary to approach the design of the salon itself even more scrupulously.

Some organizational aspects of opening a beauty salon

A detailed business plan for a beauty salon contains the following key points:

Selecting the location of the cabin

The determining factor for successful business is the location of the enterprise. It is desirable that the salon be located on a busy street with high traffic and convenient parking. Another condition is the absence of competing structures nearby. All of the above refers to a standard set of factors that influence revenue volumes. The option of locating a salon inside a shopping or office center is often considered.

Premises requirements

The premises must comply with:

  • First of all – SES standards;
  • Secondly, the style and purpose of the organization - a beauty salon.

Requirements for external equipment

It is advisable to have:

  • Display windows;
  • Protection from precipitation in the form of a visor at the entrance to the cabin;
  • Placement of pillars and advertising signs near the salon;

Required conditions:

  • Main entrance from the street;
  • Location on the 1st floor. The exception is for salons located in shopping (office) centers where there are escalators or elevators. In this case, placing a colorful sign on the facade of the building is possible;

It is unacceptable to equip the entrance to the salon through a common courtyard.

Technical requirements

  • Minimum area – 100 m2;
  • Ceiling height – min. 3 m, excluding finishing;
  • Possibility of connecting units operating from 220V and 380V;
  • Availability of at least one emergency exit;
  • The presence of a vestibule in the room in case of installation of a thermal curtain in cold weather;

Engineering systems

  • Possibility of supplying water to each room of the cabin (for this purpose, a headroom of at least 30 cm or a basement should be provided, which will allow communications to be installed in the floor);
  • Separately mounted ventilation duct;

Interior equipment

Let's consider the option of opening a casual class beauty salon for 20 clients. Before deciding on the equipment, it is necessary to outline the list of services that the service will provide. A detailed business plan for a beauty salon contains the following list recommended for elephants of this class:

  1. Hair care (equipment for cutting, styling and coloring).
  2. Pedicure and manicure (equipment for caring for feet and hands).
  3. Cosmetology services and related equipment.
  4. Full body skin care services (solarium, massage equipment).
  5. Creating a client image, a unique image (specialized equipment).

A complete list of equipment, including hairdresser equipment, furniture, number of mirrors, chairs, etc. contains a ready-made business plan for a beauty elephant.

Personnel requirements

In addition to the manager, the beauty salon for 20 people contains the following personnel:

  1. Salon manager who combines the work of an accountant, purchasing materials, equipment, inventory and household supplies. In other words, the organizer and business manager who maintains all financial reporting. These types of work can be performed by one person in our case with a small salon. When opening a large structure, it is necessary to divide responsibilities into several units.
  2. Universal hairdresser (2 people for the women's room, 2 people for the men's room).
  3. Cosmetologist combining the work of a makeup artist and consultant. (1 unit).
  4. Makeup artist combining the work of a make-up artist, stylist, and cosmetic consultant. (1 unit).
  5. Manicure-pedicure master (at the initial stage we took one unit, if the number of clients increases, we can take on one additional master).
  6. Massage therapist, combining the work of a spa therapist and chiropractor.
  • Business plan for a spa salon.

Financial calculations

An example of a business plan for a beauty salon, in addition to organizational aspects, should contain some calculations and figures that ensure the theoretical prospects and profitability of the enterprise.

Profit calculations for enterprises of this type and scale are calculated based on an analysis of the activities of similar structures. As a rule, in rare cases a beauty salon is more than 50% occupied, so we will proceed from this.

Expenses

  • Rent of premises – 50 thousand rubles. monthly (in case of purchase - a lump sum from 2 million rubles);
  • Equipment - 1 million rubles;
  • Repair, room design from 1 million rubles.
  • Associated costs are 500 thousand rubles;
  • Salary of hired personnel – 1200 thousand rubles. annually.

Total: RUB 5,700,000

Income

With a planned capacity of 20 people, taking into account partial occupancy, the income of the beauty salon will be 400 thousand rubles. monthly.

Total: 4 million 800 thousand rubles. per year (when purchasing premises).

Summary : when analyzing the business plan for opening a beauty salon, it is obvious that the payback of the enterprise occurs in a maximum of 1.5 years. Therefore, a beauty salon, subject to all the subtleties, conditions and formalities, is a very profitable investment. Yes! And do not forget to give the salon a sonorous original name; it is better to coordinate this point with a psychologist. Good luck!

  • Production plan
  • Opening technology
        • Similar business ideas:

A typical business plan for opening a beauty salon using the example of Ulyanovsk.

The goal of this project is to open a modern beauty salon in Ulyanovsk. It is expected to provide services such as haircut, styling, chemicals. perm, manicure, pedicure. Despite great competition, the demand for these services is steadily growing, since it is not decent to appear in society without a good hairstyle, manicure-pedicure, and well-groomed face.

A typical business plan for opening a beauty salon using the example of Ulyanovsk

Description of the beauty salon project

The goal of this project is to open a modern beauty salon in Ulyanovsk. It is expected to provide services such as haircut, styling, chemicals. perm, manicure, pedicure. Despite great competition, the demand for these services is steadily growing, since it is not decent to appear in society without a good hairstyle, manicure-pedicure, and well-groomed face. It is difficult to achieve such an effect at home, and an important factor is saving time, effort and receiving positive emotions. Analysis of the real and potential market for services shows the presence of unsatisfied demand for such services in Ulyanovsk.

The amount of investment required to implement the project is 410,000 rubles.

Which OKVED code to indicate when registering a business at a beauty salon

To carry out the activities it is planned register as an individual entrepreneur(IP). The main activity for the entrepreneur will be OKVED 93.02 “Provision of services by hairdressing and beauty salons.” The taxation system is a single tax on imputed income (UTII).

The beauty salon will be located in a rented premises with an area of ​​40 m2: Client reception area (hall) - 12 m2, hairdressing salon with two chairs - 20 m2, combined manicure and pedicure room - 8 m2. No renovations to the premises are required.

The beauty salon will operate in two shifts from 9:00 to 19:00 without a break for lunch, on weekends from 9:00 to 16:00.

How to select personnel for work

It is planned to create 5 jobs in the beauty salon:

  • Master - universal, 2 people;
  • Manicurist, 1 person;
  • Cleaning lady, 1 person;
  • Administrator (accountant), 1 person.

The cleaning lady's working day is not standardized, therefore, by agreement, she has the right to come and carry out wet cleaning of the salon during her shift, i.e. at 14-00 and by the end of the working day, i.e. at 18-00. Once a week, her duties include general cleaning. The administrator works from 9-00 to 19-00 five days a week.

To provide high-quality services and gain the trust of clients, it is planned to hire only qualified craftsmen (we recommend reading the article: “ How to hire an employee correctly - step-by-step instructions"). Since it is known that the client goes not so much to the salon as to a specific specialist. Therefore, to improve their level, future employees will undergo regular advanced training courses. In the future, the salon plans to open its own master class, where young masters will learn professionalism. This will bring additional profit to the company.

Staffing schedule for the beauty salon according to the business plan:

No.Job titleQuantitySalary per monthPayroll fund, months.
1 Master - all-rounder2 15 000 30 000
2 Manicurist1 15 000 15 000
3 Cleaning woman1 6 000 6 000
4 Administrator1 12 000 12 000
Total5 X63 000

Every year it is planned to increase wages by an average of 10%.

Description of products and services offered

The organization will provide the following services:

  • Haircut for men, women and children;
  • Coloring and perm;
  • Highlighting, toning;
  • Treatment, hair care;
  • Wedding and evening hairstyles;
  • Manicure, pedicure, SPA - pedicure and manicure;
  • Nail extension;
  • Paraffin therapy, massage;
  • Treatment, nail care.

Price list for men's haircuts, rubles:

  • Tennis – 160
  • School age tennis – 150
  • Canadian – 140
  • Sports — 130
  • Model - 180
  • Creative – 200
  • For nozzle No. 1 - 90
  • Naked - 70
  • Hedgehog playground – 220
  • Drawing – From 50

The average cost of one service is 150 rubles Price list for women's haircuts, rubles:

  • Creative – 290
  • Bangs – 60
  • Length trimming – 120
  • Children's haircut up to 5 years old - 120
  • Model - 190-250
  • Styling (depending on hair length) – 250-400
  • Hairstyles – From 500
  • Children's hairstyles - From 300
  • Highlighting through a cap – 300
  • Highlighting (depending on hair length) 500-700
  • Coloring - From 500
  • Coloring in 1 tone (depending on hair length) - Up to 500
  • Root painting – 190
  • Perm (depending on hair length) - From 280 to 420
  • Long-term styling (depending on hair length) - From 500 to 600

The average cost of one service is 350 rubles Price list in a manicure salon, rubles:

  • Classic manicure – 180
  • Hardware manicure – 300
  • European manicure – 280
  • Nail polish – 40-860
  • Design with varnish (1 nail) 20-35
  • Wedding design – 450
  • Nail extension – 600-850
  • Correction of nar. nails - 350-400
  • Repair of bunk beds nails (1 nail) – 60-80
  • Eyebrow and eyelash tinting – 70
  • Eyebrow correction – 70
  • Pedicure – 300-400

The average cost of one service is 300

Download beauty salon business plan

Marketing plan for a beauty salon

The salon will be located in the mall, where there is a high level of traffic and there is no competition among similar services. The shopping center is located in a busy part of the city and has convenient access roads, which will ensure a constant flow of customers to the salon.

To increase attendance, the following events are planned:

  • advertising in the media (newspaper, radio, Internet);
  • advertising in specialized magazines;
  • production of business cards;
  • ordering a colorful salon sign.

Prices for the organization's services are aimed at people with average and lower income levels.

Production plan

In order to provide quality services, only those masters who have certificates of completion of professional courses for hairdressers and makeup artists (3-month courses) will be employed.

Do I need permission to open this business?

Before starting work, it is planned to obtain permission from the SES and Fire Safety Service. To do this, a letter with the following content will be sent to these services: “I ask you to allow me to open a hairdresser...”.

The SES will provide a lease agreement and medical records of the masters. The SES has its own requirements for salons: mandatory hair disposal, washing of towels and availability of sanitary certificates for all employees. Only after receiving all permits is it planned to begin the organization’s activities.

The fixed costs of our organization, according to the calculations of the business plan, are presented in the following table:

No.Expense itemAmount per month, rub.Amount per year, rub.
1 Salary63000 756000
2 PF for employees18900 226900
3 Rent15000 180000
4 Consumables10000 120000
5 Public utilities4000 48000
6 Advertising2000 24000
7 Others4000 48000
8 UTII (tax)3426 41112
120326 1 443 912

Planned volume of services per month:

No.NameNumber of services per dayAverage price, rub.Amount per day, rub.Amount per month, rub.
1 Male haircuts6 150 900 27000
2 Women's haircuts8 350 2800 84000
3 Manicure salon8 300 2400 72000
Total22 X6100 183000

Total average revenue per working day will be 6,100 rubles, per month the amount will be 183,000 rubles.

How to start a beauty salon business

To begin activities, the following activities must be carried out:

  • Register individual entrepreneurship;
  • Conclude a premises rental agreement;
  • Conclude agreements for the purchase and installation of necessary equipment. At this stage it is planned to spend 345,000 rubles;
  • Purchase the necessary consumables and tools to carry out the activity.
  • Obtain the necessary permits to start activities;
  • Select highly qualified personnel.

List of main stages of project implementation and the need for financial resources for their implementation:

No.Name of the project stagestart dateexpiration dateStage cost
1 Lease contract01.01.13 10.01.13 15000
2 Purchase and installation of equipment01.01.13 15.01.13 345000
3 Purchasing consumables and tools01.01.13 15.01.13 50000
4 Getting permission01.01.13 20.01.13
5 Recruitment01.01.13 20.01.13
TOTAL410 000

How much money is needed to start this business?

To implement the project, a financial investment of 410,000 rubles is required. These funds will be used to purchase equipment that will be used for the operation of the beauty salon. For tax purposes, the income of an entrepreneur providing hairdressing services will be taxed at single tax on imputed income. The type of activity under this taxation system is planned to be established as “Provision of services by hairdressing and beauty salons” (Clause 2 Article 346.26 of the Tax Code of the Russian Federation). The tax amount under the UTII system will be: (7500 * 6 * 1.372 * 0.37) * 15% = 3426 rubles. 57 kopecks per month. The tax amount per year will be 3426.57*12=41118.84 rubles. Entrepreneurs also pay insurance contributions to the Pension Fund of the Russian Federation and compulsory medical insurance funds in an amount determined based on the cost of the insurance year. The cost of an insurance year is determined as the product of the minimum wage (minimum wage), established at the beginning of the financial year for which insurance premiums are paid, and the rate of insurance contributions to the corresponding state extra-budgetary fund, increased by 12 times. The amount of insurance premiums for individual entrepreneurs in 2013 is equal to:

  • Contribution to the Pension Fund 5,205 * 2 * 26% * 12 =32,479.20 rubles
  • Contribution to the FFOMS 5,205 * 5.1 * 12 = 3,185.46 rubles
  • Total: 35,664.66 rubles per year.
  • Contribution to the Pension Fund of Russia 63,000 rubles. × 22% = 13860 rubles;
  • Contribution to the FFOMS is 63,000 rubles. × 5.1% = 3213 rubles;
  • Contribution to the Social Insurance Fund is 63,000 rubles. × 2.9% = 1827 rubles.

In total, monthly insurance premiums for employees will be 18,900 rubles.

How much can you earn by opening a beauty salon?

Planned economic indicators of the organization's activities: Revenue: 183,000 rubles per month Fixed expenses: 120,326 rubles per month Profit: 62,674 rubles per month Profitability: 52% Project payback: 6.5 months

COSTINGS:

N p/pName of expense itemAmount, rub.
1 Dressing table "Accord plus"30000
2 Mirror "Accord-4"12400
3 Hydraulic chair "Status"29660
4 Hair wash with chair “Image”28500
5 Master's chair9140
6 Children's chair "Piggy"4700
7 Foot rest for client4800
8 Hanger850
9 Reception desk32000
10 Coffee table6200
11 Waiting chair (triple)4600
12 Sofa "Monica"16800
13 Dry heat cabinet14300
14 Sterilizer with timer5300
15 Ural Federal District Bactericidal chamber “Microcid”12300
16 Suchoir14100
17 Climazon29500
18 Hair salon trolley9200
19 Three section screen6990
20 Pedicure. - cosmetics Armchair “Nadine”43900
21 Pedicure bath5600
22 Armchair cushion “Nadine”2340
23 Manicure pillow820
24 Table "Comfort"12100
25 Paraffin bath3800
26 Lamp for manicure940
27 Hood for manicure table7000
28 Varnish stand3500
29 Tools and Supplies50000
TOTAL395 000

We recommend download beauty salon business plan, from our partners, with a quality guarantee. This is a full-fledged, ready-made project that you will not find in the public domain. Contents of the business plan: 1. Confidentiality 2. Summary 3. Stages of project implementation 4. Characteristics of the object 5. Marketing plan 6. Technical and economic data of the equipment 7. Financial plan 8. Risk assessment 9. Financial and economic justification of investments 10. Conclusions

How to choose equipment for business

Depending on the services provided, equipment should be selected:

  • For economy class you need to purchase a chair, bedside table, shelving unit, and sink. You can’t do without a mirror and tools.
  • For a salon in which manicure will be additionally performed, it is worth adding a table, a bath, an ultraviolet lamp, and sterilizers to the standard list;
  • To run a full-fledged beauty salon, you need special-purpose chairs, mirrors, a refrigerator, cabinets for tools, couches for performing manipulations, and equipment.

When choosing furniture, you must adhere to a single style. A beauty salon is a special place, which is distinguished not only by its neatness, but also by its design. Interior products will help create a specific ambiance.

What documents are needed to open

The cabin conditions must comply with San PiN 2.1.2631-10. For SES it is necessary to issue:

  • Instrument sterilization log;
  • Agreements for waste disposal;
  • Agreement with the laundry for the maintenance of consumables - napkins, sheets;
  • Ventilation maintenance contract.

Directly in the salon there should be a book of complaints and suggestions, copies of permits received from the sanitary service and fire inspection.

Which taxation system should I indicate when registering?

The choice of taxation system depends on the direction of the business. When providing household services - haircuts, manicures, eyebrow design, it is advisable to give preference to UTII. If the salon will provide cosmetic procedures - simplified tax system.

Opening technology Beauty business: how to open a cosmetology...

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