The digital revolution has arrived. Russians are increasingly making purchases online. Thus, one of the most popular online stores has served more than 17 million orders over the past year. 46 thousand per day. And there are more than 10 such stores in Russia. Their total annual order volume is more than 50 million. And each order can bring additional income to anyone who knows how to get it.

Today in Russia there are more than 200 thousand online stores. The 10 largest ones account for 30% of the total market. But even the largest online store has something in common with a small one - delivery and pick-up of goods. This is the pitfall of all stores.

No matter what managers do, no matter what know-how they come up with, delivery is the same for everyone. Or on your own; or through a transport company; or pickup. And some originals seriously rely on the delivery of unmanned vehicles. In twenty years. Limited product categories. Not in every area of ​​the city. But this is not certain either.

In a word, delivery and pick-up of goods should be as fast as making a purchase in an online store. It is at this point of connection between the Internet and reality that it is possible to make good money. Legally. Even more - online stores themselves ask for it.

Pickup points for orders from online stores. We hope you have already used them. We ordered something from a Russian online store; the next day they arrived at the specified address; checked, paid and picked up the purchase. From the outside it may seem that this location, equipped with a sign or plate with the name of the store, belongs to this retail chain. It is not always so. Typically, each pick-up point is an independent business that has entered into a partnership with an online store or logistics system.

The main advantage of such a point is that the client comes to you himself, your task is fast and high-quality service. That is, in fact, income without serious organizational expenses. Advertising is not needed. Searching for clients is not necessary. Branding is not even necessary. And what you need? Read on!

Direct cooperation - conditions for organizing a pick-up point for orders for an online store

When visiting an e-commerce site, you may find a link (usually at the bottom of the page - in the footer) with names like - make money with us, open a pickup point, and the like. This means that the online store is ready to cooperate. This is understandable. The number of orders is growing. And managing an extensive network of self-pickup points is a troublesome business. In the city of Moscow alone there are more than 500 locations in one online store. And there are many cities in Russia, as well as online stores. Therefore, it is easier for large businesses to outsource this service. The pickup point is independent, the report is simple - how much was shipped to the point, how much the point gave away. Works on automatic and accounting systems. The operation of the premises, storage of parcels and work with clients is on the conscience of the small business - this very point.

What is needed to open such a point, besides desire? No difficult conditions.

Room. Closed, ventilated, reliable. The minimum area is 10 square meters. The room must be equipped with an alarm system and a storage system - shelving. Because it will store quite valuable packages for clients. From cameras and computers to smartphones and laptops.

The location will be a definite plus. The popularity of the pick-up point depends on this. Nearby: public transport stops; metro; large educational institutions and business centers - a guarantee that the majority of customers in the city will indicate this pick-up point. The more purchases a point gives out, the higher the profit.

The inside of the order pick-up point should be bright and clean. Office equipment, reception desk, tables for self-unpacking and checking equipment. A buyer of an online store comes, buys, checks the goods and happily goes home. He will also pick up your next purchase at your pick-up point.

Equipment. The point for issuing orders involves accepting payment. Therefore, a prerequisite for work is the presence of a cash register. A barcode scanner would be an added plus. It will allow you to process issuance faster by scanning labels for automatic entry into the database.

A good miniPBX and several numbers will allow you to call customers, notifying them that the package is ready for pickup. And the remaining numbers will allow everyone to call the order pick-up point.

Connecting to the Internet will allow you to quickly update the database shipped from the head office; and submit your own reports.

Legal organization and personnel. The simplest thing is that online stores work with both legal entities and individual entrepreneurs. The staff of the pick-up point must ensure the daily operation (including weekends) of the point; notify customers, issue an order and receive a new batch; send reports in a timely manner. That is, 4-6 people working in shifts every other day are enough.

And it's all? All. But not all!

Even more additional income from organizing a pick-up point

What's good about this item? Because everything for storing parcels and goods is organized in it. Therefore, in addition to the fact that such a point can work with several online stores, it can work with entire logistics systems. That is, with universal delivery services.

Many delivery operators have terms of cooperation with small companies, similar to online stores. That is, the pick-up point of an online store can be turned into a universal point for issuing all kinds of items, parcels, letters, etc.

To do this, you do not need to change anything in the structure or premises. Only you can choose a larger room that can accommodate another 300-400 parcels monthly. In addition to the staff, you need to add several couriers who ensure the delivery of shipments to customers in your city. It is advisable to equip couriers with a car for speedy delivery. Or give in to new trends and use companies that provide on-demand courier services.

Delivery services do not have any additional conditions. And there is additional income.

Pickup points - additional income without major costs

So, capital costs fall on the start of a business - equipment of the premises and a salary fund for staff for the first three months. Such a business does not require any more capital investments. Efficiency in this niche depends on the efficiency of the point and the convenience of its location. It is not necessary to be located in the center, but a convenient work schedule, including weekends, is required; ease of access to the point, including crossing main public transport routes. This way you can reach a large target audience. Since we must not forget that several points of delivery of goods from one online store may open in the city. Consequently, clients will choose the more convenient one. And we already know that the profit of a pickup point is based on the number of customers served, that is, the company’s turnover.

* The calculations use average data for Russia

100,000 ₽

Starting investments

15 sq.m.

Required area

From 2 people

The number of employees

3 - 7 months

Payback period

Remote purchasing of goods is becoming increasingly widespread. It is no longer a problem to order a product via the Internet from a seller on the other side of the world and receive it in the shortest possible time. Some entrepreneurs implement a purchasing system through a website, and some trade exclusively on the Internet. This is convenient for the user who needs to make a purchase without leaving home, and it is also convenient for the entrepreneur, because he can offer his goods to a large audience. But difficulties may arise at the delivery stage, because the selling company either must have its own outpost or courier service in all cities.

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This involves large costs, while the order pick-up point for one store becomes an unprofitable enterprise, and couriers are not so profitable for the company. Large organizations maintain couriers or order delivery points primarily for the sake of a service that attracts a large number of customers and allows them to reach a large percentage of the population.

But for smaller entrepreneurs, such organizational structures become an excessively large expense item, and if you hire a courier in the city where you work and you can still open your store there, then working in other localities is no longer profitable. The problem of delivering goods from an online store is solved by delivery by transport companies, but their price does not satisfy many customers. Based on all this, you can optimize the operation of this entire system by entering it as an intermediary with your own point for issuing orders from many online stores.

Such an undertaking can easily be classified as a small business. First you need to register as a business entity, code (OKPD 2) 47.91 Retail trade services by mail or via the Internet. The preferred form is an individual entrepreneur, since you can register with less time, and it will require less effort. It must be remembered that the state fee does not exceed 10 thousand rubles, but up to 20 may be required for processing all papers and documents. When the legal issue has been resolved, you can begin searching for premises.

Huge areas are not needed here, even though the order pick-up point is a kind of warehouse. The optimal room size is 15 m2, this is enough for both the operator and all parcels. The bottom line is that the goods will not sit for a long time; they are usually picked up within 24 hours. The interior arrangement will also not cost a large sum, because all you need is a computer with Internet access, a cash register and simple furniture for an employee. For 30 thousand rubles you can completely furnish the premises. It will be more difficult with the exterior, because the order pick-up point must have a noticeable sign and attract attention. This may require another 20 thousand.

Thus, for 50 thousand rubles you can get a equipped order pick-up point, ready for work. It is best to look for premises in the central areas of the city, since it will not be convenient for everyone to go to the outskirts, and a person needs to be offered optimal conditions for pickup. Many customers generally believe that the goods should be delivered to them by a courier, but such customers are eliminated immediately when ordering in an online store, when they learn that there is no such option. But those who can pick up the goods themselves want to do this with minimal time and effort. Due to its location in the center, rent for premises can reach 15 thousand rubles, and even more in large cities.

However, a situation is also possible when people do not care where to pick up their order from, this applies to cases of purchasing a product that is not represented by sellers in the city or has a significantly lower price. In this case, the client will follow him even to the suburbs.

A very important point is the selection of employees. Just enough for one small pick-up point one operator, who will be engaged in issuing goods, but he must be an honest person. The operator is responsible for all parcels received, and the loss of one or more of them will forever ruin the reputation of the order delivery point, and it will be very difficult to return it. At the same time, such an employee is not provided with a large salary (no more than 20 thousand rubles in large cities, in small towns it is half as much), which gives him the temptation to steal a package worth more than several of his salaries. To prevent this from happening, you need to hire people with work experience and good characteristics; although this will not eliminate risks, it will significantly reduce them.

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You also need to seriously think about hiring a courier, especially if the delivery point is located in a less than ideal location in the city. Some clients will agree to overpay for the goods to be delivered to their home, and for this you can either find a person or do it yourself. At first, there won’t be too many orders, and you can spend a couple of hours a day delivering parcels, and later, when the business begins to develop, hiring an additional person will not be difficult. At first, it is better to focus on the client, provide him with quality service - earn a name for yourself.

Special mention should be made of the creation of your own own website. When collaborating with online stores, an entrepreneur will have access to many catalogs of a wide variety of companies in various sales areas. Therefore, you can create your own Internet resource on which the products of all partners will be presented in a common catalogue, this will allow the client to see many products at once that can be picked up from one place, partners will receive an additional information and advertising platform, and the owner of the order pick-up point will speed up the turnover of his funds and will significantly increase the level of orders. Having your own website is a good additional income, because on it you can sell products not only from companies with which you have established cooperation, but also from many others, working here as a direct intermediary. If you find companies that provide the possibility of delivery by transport companies, but for some reason do not want to cooperate with the point of delivery, you can resell their goods, making a small markup and saving on transportation consolidation. This direction allows you to become a full-fledged online store, but this option should be considered precisely as a development prospect, because at first this will not be a targeted activity. The site can also be used to offer products from partners who do not have their own Internet resource. In this case, you can count on a higher commission.

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At the same time, it is not necessary to run a website from some office or from the point of delivery of orders; it is enough to pay for hosting and work for the entrepreneur at home, reducing the costs of maintaining the premises and salaries for programmers. At the same time, you need to put your own Internet portal into operation as quickly as possible - it will become a good place to place your advertising, it should have a form that potential partners can fill out. In this type of business, you will have to communicate and collaborate with people through the World Wide Web, without even seeing many of them in person.

A very important area is the development transport logistics. Or rather, the ability to evaluate the level of logistics services from different suppliers. In such a business, you will have to cooperate not only with online stores, but also with transport companies, because online stores almost always do not have their own transportation service. They may only have an established relationship with one or another carrier, but the owner of the order pick-up point needs to evaluate the transport company himself to understand whether such cooperation will be favorable. Not every carrier is responsible for his work and knows how to deliver goods at exactly the right time. Moreover, the supplier must deliver the goods neither later nor earlier than the specified period. And if everything is clear with delays, then an unexpected premature delivery of goods may deprive you of warehouse space or simply leave the goods lying on the shelf, which will not allow you to accept an order for a new one. The client, of course, cannot be forced to pick up the parcel at the required time at the delivery point, but finding a supplier who delivers the order exactly when necessary is quite possible.

The attractiveness of any online store, and therefore an order pick-up point, for the client depends not least on the delivery time. Even an inexpensive carrier may turn out to be unsuitable because it takes a very long time (you cannot cooperate with Russian Post under any circumstances - let customers order through it themselves). It is optimal to choose a transport company that is beneficial for both parties with an online store, but many sellers already have established relationships with one or another carrier. As a rule, no one cooperates with completely unscrupulous or unreasonably expensive companies, but it is quite likely that an online store refuses to choose a more promising carrier in favor of the current one. And in the future, you need to constantly monitor the carrier market in order to choose a new one if necessary.

But the most important thing in such a business, the fundamental principle, is these are partners, online stores, whose goods will be delivered to outpost. If you only have a small room without specialized equipment for storing goods that require special storage conditions (which was discussed above), then this greatly limits the list of companies with which you can start cooperation. However, goods with special storage and transportation conditions are rarely ordered online. The most common products are cosmetics, appliances, car parts, jewelry and souvenirs. It’s worth starting with online stores, offering them your services.

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It should be noted here that if a pick-up point opens in a small city, then it will only be possible to cooperate with a company that has opened similar points (or with which it already cooperates) in all major cities, otherwise it will simply not be interested in providing the market of a small settlement with such service. In megacities, it is quite possible to open an outpost, which will be of interest to many online sellers. You can work in only one area, but then the premises will probably be idle, so it is better to create a universal point for issuing orders from online stores of various subjects. And at first it is better to try to find as many partners as possible, because you need to take care of yourself first, and the turnover of goods at the point of delivery of orders must be very high for the business to be profitable. When an agreement is concluded, the seller on his website offers the opportunity to order goods upon arrival at the outpost. The delivery option should thus compare favorably (even if the price is higher than some other options, there should be a significant speed gain). The store forms a shipment of cargo and sends it by a carrier, which delivers it “to the door” to the order pick-up point. And from there the client picks it up or orders a courier.

A significant obstacle to ordering a product via the Internet for a client is the inability to see the product in person, inspect it and determine whether he likes/needs it. This stops many people who do not want to spend money on something that turns out to be unsuitable. That is why, as a rule, inexpensive goods are ordered via the Internet, so that in case of an unsuccessful choice there is no regret for wasted money. This problem can be eliminated by the possibility of returning the goods (this point is generally spelled out in consumer law, but not all sellers comply with it in good faith). As a last resort, you can pick up the goods and then sell them yourself, rather than sending them back to the seller - these are excessively high transportation costs.

But a good idea might be to open not a standard order pick-up point, but a so-called “show-room”. This is a room in which samples of the products being sold are displayed, and a person can preview the product before ordering it. They are often opened by clothing stores, because it is especially difficult to pick them up without trying them on. However, you can display display cases with different types of goods.

But such an undertaking will require significantly larger investments. So, if an ordinary outpost will require no more than 100 thousand rubles for its opening, then a show-room can cost several times more due to the rental of significant premises and their equipment. However, this idea may attract a lot of people and is worth discussing with the seller.

Another option for opening such a business can be called “posta machines”. They are a cabinet with cells in which the goods are delivered, and the buyer is informed of the cell number and code for opening it. Such equipment will cost even less than a regular distribution point; it does not require a human operator, and it can be located not only in a specially rented room, but in some shopping center or hypermarket. Such an undertaking can be called a promising and inexpensive business, which in the future may completely replace conventional delivery points. The only limitation is the weak trust of buyers in this form of issuing orders, and it is difficult to make claims in case of discrepancy. And the possibility of hacking of cells cannot be ruled out, unless they are under video surveillance or security. But in general, this method can be considered as the development of your own network of order pick-up points.

What is the benefit of an order pick-up point that acts as an intermediary between the seller and the buyer?

For the seller. An opportunity to expand your sales network without extra costs and start trading in many cities of the country. An online store can find a private outpost in each city so as not to worry about transferring the goods into the hands of the buyer. In case of any problems, the seller receives all the necessary information.

For an intermediary. With minimal opening costs and small monthly payments, getting money literally for air - intermediary activity has always been a fairly profitable area. The owner of the order pick-up point receives a very modest agency fee (1-1.5% of the amount of the goods, but this figure varies depending on the demand for the goods), but with high turnover and large quantities of deliveries, the income becomes significant.

For the buyer. This is an opportunity to buy a product either at a significantly lower price, or a product that is not available in your city, and you can pick it up yourself and when it is convenient. By consolidating cargo, the most optimal delivery price is achieved, so the client pays an order of magnitude less for the delivery than if he independently ordered this product through a transport company. At the same time, the timing remains the most optimal, that is, such delivery is a good ratio of price and quality of delivery.

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Every year, online trading offers more and more conveniences and guarantees. One of the additional features of many virtual stores is to receive an order at a special order pickup point for free or at a better price. It is not difficult to open it, and registration of activities does not take much time. The successful implementation of this business idea requires a minimum of financial investments, but it is important to ensure the relevance of the service and find a reliable partner.

Pickup point for orders from an online store as a business

By opening his own pick-up point for orders from an online store, the entrepreneur will find the optimal solution to the logistics problem for both the client and himself. For many entrepreneurs who have created an online trading platform, renting a warehouse in a small town, equipping your own pick-up point, or hiring a courier is not financially profitable, and the price list for transport company services often does not suit the buyer and makes online shopping less profitable. Therefore, the services of a private pick-up point for orders from many online stores will be relevant for both parties and will bring good income to the business owner.

For a business to gain momentum and develop dynamically, it is important not only to choose reliable partners, but also a transport company with reasonable rates and a good reputation. It is advisable not to agree to the supply of goods that require special storage conditions, since they are not ordered very often, and the costs will be significant. What kind of store is profitable to open? It is easiest for owners of online trading platforms to work with such product categories as cosmetics, children's clothing and accessories, car parts, souvenirs, and jewelry. In order for the point for issuing orders from an online store to be profitable, it is important to establish business contacts with one or two large (if the city is small) or a large number of partners. Parcels arrive quickly, and the cost of the service is usually lower or equal to the price list of private delivery services that take longer to deliver the goods or are located in an inconvenient location. Lower prices are achieved through consolidation of delivered cargo. If the cost of shipping its weight is divided by the number of recipients, then the final cost for each of them will be cheaper than in the case of individual registration of each parcel.

Advice: for the full and successful operation of the point for issuing orders from the online store, you will need to open a special payment agent account - account No. 40821. Tax must be paid on the amount of remuneration transferred by the partner.

The amount to be paid depends on the store’s pricing policy and the calculations indicated on the website, but the client sees this information before ordering. For some positions it is paid (approximately 150-200 rubles), for others it is free. As a rule, once a week the owner of the order issuing point deposits money with the bank and provides payment orders. The remuneration is transferred to him once a month, but the conditions of different partners may differ. To increase the number of sales, the creators of virtual trading platforms often hold interesting promotions to attract customers to the store: discounts, providing a second product from the same line for free, sweepstakes.

One of the formats for organizing a point for issuing orders from online stores is a show-room. It has a small area and contains product samples from various online resources. The buyer can personally evaluate the product in all respects before purchasing. But the implementation of this business idea requires more significant financial investments (about 50% more). You can also open a pick-up point for orders from an online store in the form of parcel terminals. To do this, you will need to purchase special cabinets with cells that will be opened with a special code, and hire an operator. It is advisable to provide video surveillance and security. It is not necessary to look for a separate premises; you can rent space in a popular hypermarket or shopping center.

Advice: to increase profits, you can add courier delivery and the ability to carry out small orders for a fee to the basic function of the point for issuing orders from an online store

On average, the owner of the item receives 1-2% of the cost of the goods. This is not a lot of money, but with significant turnover, an entrepreneur can make good money. This indicator is directly influenced by whether the owner works directly with online stores. If you use the services of an intermediary, the profit will be significantly less. Based on the experience of the owners of such pick-up points, it makes sense to open one only in large cities or where such a service will be in demand in order to achieve a large turnover of orders. The main thing is to immediately organize the work correctly, and then only control its quality. To get higher income, you need to open several points or combine its work with your trading platform. You can create an online store on VKontakte quickly and absolutely free. How to sell things online? To achieve good sales, it is important to find reliable suppliers, create a wide range and ensure quality delivery.

Where to find partners for successful cooperation?

1. Independently negotiate with the owners of online stores and trading platforms (cooperation in this format is already offered by Ozon, Wildberries, Aliexpress).
2. Work with delivery services for business clients and individuals who offer to open a pick-up point under their brand (for example, Boxberry, Hermes, Express Courier).
3. Cooperate with large companies that provide logistics services to online stores on a franchise basis; they will act as intermediaries, and the owner of the delivery point will act as a subagent.

How to open a pick-up point for orders from online stores?

The first step towards creating your own small business is registering your activity. When writing an application to the Federal Tax Service, you will need to correctly indicate the OKVED code (General Classifier of Types of Economic Activities). To indicate the type of employment of the point for issuing orders, use the value (OKPD 2) 47.91 - Retail trade services by mail or via the Internet information and communication network. The easiest way is to work as an individual entrepreneur. The opportunities of this status are quite sufficient for running a successful business. This will also simplify bookkeeping and save on the number of taxes and the amount of state duty.

Then you need to find a suitable room (the optimal size is 15-20 m², less is possible). There is no need for a large area, since parcels are picked up within 1-2 days, they do not have to be stored for a long time, and the arrangement and utility bills of a large room will not be cheap. It is advisable to open a point in the central part of the city or close to it. An additional advantage will be the creation of optimal conditions for self-pickup of goods, and, if funds are available, the arrangement of your own small parking lot. It is necessary to buy high-quality equipment for the work of the dispatcher, who processes orders and issues parcels: PC, printer, cash register, furniture. Its role can also be played by the owner. It is advisable to pay due attention to the facade of the building, the entrance or the design of the central counter (depending on where the point will be located), purchase a bright sign with a memorable name, make convenient steps and a ramp. Another advantage will be the opportunity to order courier delivery, albeit for an additional fee, and to create your own website with partners’ product catalogs (over time, the online platform will become a source of additional income, because after promoting the resource, the owner will be able to rent out space there for advertising). If you issue 40-45 orders per day, you will be able to return your investment within a few months. If you have financial investments, at least up to 300 thousand, you can, for example, try to open a travel agency from scratch or organize your own mini-production.

Creating a pick-up point for orders from an online store is not very difficult. The procedure for registering activities is standard and does not require much time. But for a business to be successful, it is very important to make sure that the service is relevant for the population; perhaps in this city it will be more profitable for the buyer to cooperate with transport companies. It is also necessary to thoroughly study the intricacies of independently opening such an item from scratch, by visiting specialized business forums, reading books, material from the Internet, or starting cooperation with a partner with a good reputation.

• Business Features
• Competition with mail
• Business registration
• Recruitment
• Investments and profitability
• Conclusion

Opening a pick-up point for online stores from scratch is a tempting idea in light of the development of online commerce. Another advantage of the business is minimal investment. But is opening such a business profitable or not? We will look into this further.

Business Features

Online trading is beneficial for owners online stores, who have the opportunity to offer their products to users living in other localities. It is also attractive for buyers, as they are given the opportunity to pay onlineand simplifies the search for products. However, there may be problems related to delivery. They can be solved in three ways: through Russian Post, using courier services or creating an outpost.

Opening a goods delivery point in every city is often unprofitable, especially for smallonline stores. Then they can resort to the services of an intermediary - the owner of outpost, who is able to provide services to dozens of online stores.But there are difficulties here.

Competition with mail

Each store strives to optimize costs, but lures customers with goods with free delivery. This means that the buyer is not ready to spend significant amounts of money on the service. To reduce costs, he uses the services of Russian Post. It is cheap , but for a long time. However, if the client is willing to wait, this delivery method is still very relevant.

Competition with delivery services

An online store that focuses on activities in a specific region has its own courier service or agreement with carriers. Therefore, the main problem will be finding partners. Cooperation with start-up trading platforms will not bring a high percentage of rewards. It will grow only if the online store is successfully promoted, which is a problem in a competitive environment.

Location Restriction

Another problem is that the pick-up point has a limited range. These are several microdistricts or a small part of a large city. Here it is easier for the customer to use the services of the nearest post office than to go somewhere to receive the order. Therefore, it is more profitable to open outpost in a small city where the distance will not be critical for recipients.

There are enough problems. So before you open outpost , you need to weigh everything carefully.

Business registration

What documents are needed to open an order pick-up point? This is a standard package required to register an individual entrepreneur under the simplified taxation system. The procedure is described in detail on the official website of the tax authorities. To open outpost you need to choose the right OKVED code:

47.91 – “Retail trade services, by mail or via the Internet information and communication network.”

Opening and registration can be simplified by contacting specialized companies. They will take care of all the hassle associated with documentation. Such services will cost 5,000–10,000 rubles.

Selection of premises and equipment

The big advantage of the business is that it does not require a large premises, which can be rented in any residential area. For small towns, the center is suitable so that you can quickly get to the point. Everything needs to be done to create maximum convenience for customers.

The delivery point can be placed on 15 square meters. meters. This area is quite enough for storage of goods, since they will be here for no more than a day.

For outpost you need to purchase:

• table and chairs;
• stand for issuing goods;
• racks;
• computer;
• cash machine.

The equipment will cost no more than 50,000 rubles. You will also need a sign, which will cost 20,000 rubles.

Recruitment

To work, you only need to hire one employee - an operator. His work experience is not that important. The main thing is that he is a decent and responsible person, since his task is not only to issue goods, but also to be responsible for the safety of all parcels. If at least one of them is lost, you will lose the trust of your customers, and restoring your reputation will not be easy.

So before you hire someone, check their track record. If possible, talk to your former employer and check the characteristics, which, unfortunately, do not always correspond to reality.

You may need another courier, since not all of your clients will find time to visit the point of delivery of goods. Some people find it easier to pay for home delivery than to waste time on the road.

The wage fund will average 30,000 rubles, and 2 times less in small localities.

Search for partners and suppliers

When organizing a business, first of all you need to establish contacts with partners. Your income will depend on them. If you do not have a special room for goods that require special storage conditions, you need to start working with stores that sell clothing, cosmetics, and souvenirs. The main thing in your business is trade turnover. The larger it is, the higher the income. Therefore, enter into agreements with dozens of online stores.

A city with a population of one million is most suitable for opening an outpost, since many owners of online stores are interested in this. In small towns it is more difficult to start such a business. Here you need to negotiate with partners who already have such points in big cities.

The main advantage of receiving goods through outpost – speed. Customers can learn about the service on the online store website. And for those who value fast delivery, they will order the goods upon arrival at your location, despite the extra costs.

But to ensure your packages arrive quickly, you will need to resolve logistics issues. When choosing a carrier company, you need to consider the following characteristics:

• accuracy (the parcel should reach you no earlier and no later than the specified period);
• cheapness.

The most important thing is accuracy. If the goods are delivered prematurely, there may not be room for it in the warehouse, if later, the client will be dissatisfied. You don't have to work with one supplier all the time. The market does not stand still, new offers appear. The only thing that can negatively affect your business is your partner’s reluctance to change carriers.

Investments and profitability

From an economic point of view, the item is more than a profitable investment. Its opening will cost only 130,000 rubles.

• premises rental - 15,000 rubles;
• purchase of equipment - 50,000 rubles;
• Internet connection – 5,000;
• paperwork - 10,000
• sign – 20,000 rubles;
• salary - 30,000 rubles.

Current expenses will also be small, which will include rent, utility bills and taxes.

The investment will quickly pay off with good turnover. In just 3-6 months you will be able to make a profit.

Alternative business formats

To expand the client audience, promote the goods of an online store with which cooperation has been established, you can open a show-room at the pick-up point. This means that customers can examine, try on, touch, listen, and play with the products offered by the online store.

A new direction is the opening of parcel terminals.They look like a big closet with compartments. The order is removed from the cell by the buyer, who, after receiving payment and sending the goods, is informed of its number and code. Such a business requires a minimum investment of up to 100,000 rubles.

There is an example of successful implementation of an idea - the PickPoint company. It has been operating in the Russian market for issuing orders from online stores since 2010. Today it has an extensive network of representative offices. These include parcel terminals and points with employees.

PickPoint proves that you can make a profit from any business and turn it into a well-known brand, and the pick-up point for online store customers is no exception.

You can see how this business idea works in the video:

Conclusion

So we looked at how to open a point for issuing orders from online stores, which brings benefits:

• the stores themselves, as this is an opportunity to expand trade and increase income;
• customers, as they can purchase the things they need at a lower price at their convenience.

At the same time, you can earn good money yourself. Even receiving 1-2 percent of the cost of the parcel, you will have a good income with high turnover. However, it is better to open a pick-up point with your own online store, and then expand by opening similar points in other localities.

We hope our step-by-step instructions helped you organize your business from scratch!

What else can you make good money on today? On investments. You can invest in real estate, cars, cryptocurrency. The main thing is to know how to make profitable investments and what kind of income you can get. Get acquainted with killer investment strategies and invest your money wisely.

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